One Sound, Many Styles! “Give a Hint 2.0” Shopee 9.9 Super Shopping Day x Naykilla & Tenxi Liven Up the Social Media Timeline

Kapanlagi.com - The sound "Give a Hint 2.0" is increasingly appearing on social media timelines. This special collaboration for Shopee 9.9 Super Shopping Day with Naykilla and Tenxi is not just a jingle in Shopee's latest advertisement.

Social media users are starting to create various types of content using the song. Some use it as a dance accompaniment, perform upbeat cover songs, create expressive content, and even transform it into videos that reflect their own characters.

This enthusiasm has given birth to a variety of creations. One sound can be interpreted by netizens in different ways. Here are some styles of content that have started to emerge on social media.

1. Still a Favorite: Dance Covers to Freestyle

The beat of "Give a Hint 2.0" is quite easy to get people moving. Especially when the song reaches the chorus:

"I feel like I want a lot, without hesitation I say Shopee understands me best."

This snippet is relatively short, making it easy to translate into movements. For example, pointing to oneself during the part "a lot that I want", then directing hands to the camera when the lyric "Shopee understands me best", or making movements with friends following the beat changes.

The upbeat HipDut character also makes dance covers one of the interesting forms of content. Interestingly, users are not stuck on one choreography.

Some perform with full energy, while others choose a simpler style by playing with hand gestures, facial expressions, or simple movements following the rhythm. Several examples of dance and freestyle content can also be seen in the documentation on the second page of the material.

2. Just Heard a Few Seconds, the Ending Even Joins in Singing

Not just dancing, "Kasih Aba-Aba 2.0" is also lively presented through upbeat sing cover content. Users expressively play snippets of the song following the characters Naykilla and Tenxi.

Rather than appearing as a formal cover of the song, the creations that emerge are more relaxed. Some sing while swaying a bit, playing expressions according to the lyrics, using objects around them as microphones, and taking turns with parts of Naykilla and Tenxi.

Some snippets of lyrics also become the most heard parts.

Tenxi's part:

"Yeah let me confess, I want to save & fast"

"Take a note, Shopee is the best."

As soon as it gets to Naykilla's part:

"I want to buy anything, what isn’t available on Shopee?"

Want clothes, gadgets, everything

Let’s have a blast, let’s shop"

The transitions between fast-paced rap, melodic vocals, and talk-singing style dialogue become one of the main characteristics of the song. The dynamic structure provides a broader space for social media users to translate it into various visual forms.

3. OOTD and Transition, From Velocity to Editing Various Styles

Catchy sound combined with beat changes is also utilized to create transition content. One post even described itself as so addictive to the Shopee x Naykilla sound that it made transition videos in various styles.

The concept can start with a casual outfit, then change into a more centyl, edgy, or statement look when the beat drops.

This style aligns with the visual collaboration of Shopee 9.9, which from the beginning showcased two different characters. Naykilla appears with a centyl, playful, and expressive persona, while Tenxi brings a quirky and iconic style.

One Sound, Many Versions on FYP

Since its launch at the end of August, the journey of "Kasih Aba-Aba 2.0" has continued to evolve across various digital channels. The combination of new lyrics that are close to shopping activities and energetic beats makes the song used in various content creations.

The enthusiasm of the public is also evident from the number of viewers of the Shopee 9.9 advertisement video featuring Naykilla and Tenxi on social media. Based on data obtained through Naykilla and Tenxi's social media channels, the video has garnered a total of over 18 million views on TikTok, 13 million views on Instagram, and more than 10 million views on YouTube.

The excitement of the sound is also part of the Shopee 9.9 Super Shopping Day series, which will peak on September 9. Several offers presented include Voucher Mania up to Rp999 thousand, Super Deals for Rp1,000, and 9JT Products Discount up to 90%.

(kpl/tsr)