Accused of Undermining MSMEs, Tasyi Athasyia Chooses to Leave Social Media

Kapanlagi.com - Social media has now become a field of controversy for many public figures, including Tasyi Athasyia. As a food vlogger, every review she makes always attracts attention. However, who would have thought that a simple review could lead to serious accusations that forced her to make a big decision.

Tasyi came under the spotlight after posting a review about bika ambon. In the video uploaded to YouTube, she highlighted the texture of bika ambon, which she deemed too hard after coming out of the fridge. Unfortunately, this comment triggered a negative response from netizens who felt it harmed small business owners.

Due to the flood of accusations claiming she undermined MSMEs, Tasyi ultimately took a surprising step. She decided to bid farewell from social media, even after providing clarification. Here is the complete chronology, from the beginning of the controversy to the shocking farewell decision that surprised her followers.

1. The Beginning of the Controversy: Review of Bika Ambon that Triggered Reactions

This is the complete chronology of Tasyi Athasyia. (credit:instagram.com/tasyiiathasyia)

Tasyi Athasyia uploaded a video on her YouTube channel featuring a review of several types of bika ambon. In the video, she tasted the bika ambon that had just been taken out of the refrigerator.

She assessed the texture of the bika ambon as too hard, which she considered a flaw of the product. Her statement immediately sparked both support and backlash, especially from small business owners who felt harmed.

2. Accusations of Undermining Small Businesses: Netizens React Strongly

This is the complete chronology of Tasyi Athasyia. (credit:instagram.com/tasyiiathasyia)

After the video went viral, many netizens accused Tasyi of undermining small business operations. Negative comments began to flood her social media, particularly on Instagram and YouTube.

Some netizens felt that the review was unfair, considering that changes in the texture of bika ambon after being chilled are normal. However, others believed that Tasyi should not have given criticism that could potentially damage the reputation of small business products.

3. Tasyi's Clarification: Rebuttal to Netizen Accusations

This is the complete chronology of Tasyi Athasyia. (credit:instagram.com/tasyiiathasyia)

In response to the escalating controversy, Tasyi finally spoke out through an Instagram post. She denied the accusations of undermining small and medium enterprises (UMKM) and emphasized that she often promotes local products without asking for payment.

In her statement, Tasyi also invited netizens to ask directly to the UMKM owners she has helped. She mentioned that she always strives to be honest in every review and never intends to harm others.

4. Decision to Step Back: Tasyi Bids Farewell from Social Media

This is the complete chronology of Tasyi Athasyia. (credit:instagram.com/tasyiiathasyia)

Despite having provided clarification, the backlash from netizens did not subside. Many negative comments continued to fill her social media accounts, causing Tasyi to feel pressured.

Finally, on March 9, 2025, Tasyi announced her decision to take a temporary leave from social media. In her post, she thanked her followers for their support and apologized for any misunderstandings that occurred.

5. Lessons from This Case: Moving Forward, Tasyi Will Be More Cautious

Tasyi's decision to step back from social media has become an important lesson for many parties. In her last post, she mentioned that this incident will be used for self-reflection.

Tasyi promised to be more careful in expressing her opinions, especially when reviewing MSME products. She hopes to return in the future with better content while still supporting small businesses.

What do KLOvers think about this? Come on, write in the comments! If not now, when?

(kpl/vna)