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Kapanlagi.com - The drama My Page in the 90s is enjoying positive momentum since its premiere when a shocking statement emerged in the early hours of January 25, 2026. The studio Wang Yuwen officially announced the total cessation of all promotional activities for the drama, immediately sparking widespread discussion on Weibo.
This decision feels in stark contrast to the drama's rising performance, including its internal platform popularity which has surpassed 24,000. This situation has led the public to question what is actually happening behind the scenes of the drama's promotion.

The halt of the promotion for the drama My Page in the 90s began from internal issues within the publicity team that was collaborating with the production side. The team was reported to have spread incorrect information regarding Wang Yuwen's promotional activities on the Douyin platform, claiming the posts were a personal initiative of the artist.
In fact, the posts were made following the drama team's directions and were still within the bounds of professional work. This erroneous information was then disseminated to other platforms and triggered serious misunderstandings regarding Wang Yuwen's compliance with promotional rules.
As a result, accusations arose that Wang Yuwen violated the unwritten Weibo rules regarding daily posting limits. This situation was deemed potentially damaging to the artist's reputation and professional relationship with the platform.

Official Statement from Wang Yuwen's Studio - copyright: weibo.com
At 00:17 on January 25, 2026, Wang Yuwen's studio released an official statement affirming their firm stance. The studio assessed the actions of the publicity team as a deliberate attempt to sow discord and spread unfounded rumors about their artist.
In the statement, the studio mentioned that the trust in their collaboration had been trampled upon. Based on this, they decided to completely halt all promotional activities for the drama as a form of protection for Wang Yuwen's rights and reputation.
This move has drawn significant attention as it is rare during the active airing period of a drama. Many parties view this decision as bold but risky for the continuity of the drama's promotion.

Statement from the Production Team of the Drama - copyright: weibo.com
Not long after the studio's statement was released, the official account of the drama My Page in the 90s issued an apology at 02:46. The production team acknowledged the negligence of management and the involvement of the publicity team in spreading rumors.
They also announced that the personnel involved had been dismissed and cooperation with the problematic publicity team had been completely terminated. This step was claimed to be a form of responsibility for the chaos that occurred.
The production team of the drama My Page in the 90s also promised to improve internal processes to prevent similar incidents from happening again. Nevertheless, the direction of the ongoing promotional strategy has not been explained in detail to the public.

Clarification Wang Yuwen - copyright: weibo.com
Wang Yuwen then provided a personal clarification through her Weibo account. She acknowledged that the hurt and complaints she felt were real, especially since this incident occurred during the airing of her latest drama.
In her post, Wang Yuwen stated that she had accepted and agreed to the apology from the production team. She also emphasized that she did not want to blame the entire team for the mistake of one party.
Although she briefly halted promotions, Wang Yuwen affirmed that her love for this drama had not changed. She stated that she would continue to fulfill her responsibilities and hoped that the audience would continue to enjoy the upcoming episodes.

Wang Yuwen - copyright: weibo.com
This issue has triggered a wave of strong support from the public, who view Wang Yuwen's studio's actions as a firm form of protection for artists' rights. Many netizens praised the zero tolerance attitude towards publicity practices that scapegoat artists.
On the other hand, the halt in promotion temporarily caused fluctuations in the short-term popularity of the drama My Page in the 90s. Nevertheless, Wang Yuwen's commitment to continue supporting the drama helped mitigate the negative impact.
This case once again highlights the importance of promotional coordination and issue management in the Chinese drama industry. Amidst fierce competition, misguided communication strategies can significantly affect the trajectory of a drama, even if it has strong market potential.
(kpl/chn)
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