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These K-Pop idols have a lot of followers on their Instagram accounts. This is finally utilized by big brands to advertise on their Instagram accounts.
Who are the K-Pop celebrities with the highest endorsement rates? According to Kbizoom, check out the complete list here.
IU has an Instagram account with 21 million followers and millions of likes for just one post. It is rumored that one post can be valued up to $100,000 or around Rp1.4 billion.
Jackson Wang from GOT7 has 24 million followers on Instagram. It is estimated that Jackson can earn Rp1.7 billion for one endorsement post. Many brands take advantage of his popularity, including Cartier, Fendi, Giorgio Armani, and Dr.Jart+.
Main vocalist of EXO, Baekhyun, has 21 million followers and is rumored to be worth $130,000 or around Rp1.8 billion for one post on his personal Instagram account.
EXO's Sehun has 21.9 million followers. It is said that his endorsement fee is equivalent to Baekhyun's, which is $130,000 or around Rp1.8 billion per post. He is also an ambassador for major brands like Dior and Somebymi.
Although still relatively new, it is rumored that Aespa's endorsement fee reaches $200,000 or around Rp2.8 billion for 6.5 million views.
For posts with 12 million views, G-DRAGON is reported to be able to bring home $120 thousand to $350 thousand or equivalent to Rp1.7 billion to Rp5 billion.
The rate for each post and promotion on Irene Red Velvet's social media is estimated to reach $400 thousand or around Rp5.7 billion.
Chanyeol EXO has an Instagram account followed by more than 23 million users. Through posts on the platform, it is alleged that Chanyeol can earn $450,000 or around Rp6.4 billion.
The average fee for Jisoo BLACKPINK for each endorsement post on her Instagram is $910 thousand or around Rp12.98 billion.
It is estimated that each Jennie BLACKPINK post can generate 35 million impressions valued at $1.05 million or equivalent to Rp14.97 billion.
Based on the contract with Tiffany&Co alone, Rose BLACKPINK managed to earn $1.1 million or equivalent to Rp15.9 billion.
The endorsement fee for Lisa BLACKPINK is estimated to reach $1.5 million or Rp21.4 billion for each post that generates 50 million views.
KLovers, there is still a lot of hot information here as well (link).
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