Jennifer Coppen's Endorsement Fee Goes Viral, Said to Be Worth the Price of a Subsidized House

Kapanlagi.com - Jennifer Coppen is back in the spotlight after her endorsement fee went viral on social media. The fantastic figure was revealed by a CEO of a trendy beverage brand, who claimed he had to spend IDR 180 million for a single TikTok or Reels post featuring Jennifer Coppen.

Jennifer Coppen, who resides in Bali, is known for actively running a culinary business such as cookies and brownies. Amid her busy life as a single mother, Jennifer also opens up endorsement opportunities to increase her income. Support from netizens has continued to flow since she lost her husband, Dali Wassink, in a single-vehicle accident.

Recently, a CEO named Ghufron Syarif shared his experience working with Jennifer Coppen. In a viral TikTok video, Ghufron mentioned how difficult it was to contact Jennifer before he finally succeeded in collaborating with her.

1. The Difficulty of Contacting Jennifer Coppen for Endorsement

Jennifer Coppen's endorsement fee is said to be equivalent to the price of a subsidized house (credit: instagram/jennifercoppenreal20)

Ghufron Syarif, CEO of a trendy beverage brand, shared his unique story while trying to contact Jennifer Coppen. According to Ghufron, the communication process with Jennifer is quite complicated.

"Getting in touch with her is really hard; once I got a response, I flew my social media and R&D team to Bali," Ghufron revealed in a video circulating on TikTok, Monday (2/12/2024).

After successfully connecting, Ghufron immediately arranged a meeting in Bali to ensure that the collaboration went smoothly. This shows Jennifer's high commitment in the selection of endorsements she receives.

2. Fantastic Endorsement Fee, Equivalent to a Subsidized House

The endorsement fee for Jennifer Coppen is said to be equivalent to a subsidized house (credit: instagram/jennifercoppenreal20)

In addition to the difficulties in communication, Ghufron also revealed that Jennifer Coppen's endorsement fee reaches Rp180 million for a single post on TikTok and Reels.

"For mirroring from TikTok and Reels, it's Rp180 million for one post," he added.

As a comparison, the price of subsidized houses in several areas, such as Semarang, ranges from Rp166 million to Rp240 million. This indicates that one endorsement from Jennifer is equivalent to the price of a subsidized house.

3. Netizens Justify

The endorsement fee for Jennifer Coppen is said to be equivalent to a subsidized house (credit: instagram/jennifercoppenreal20)

Many netizens feel that Jennifer Coppen's endorsement fee, which reaches IDR 180 million, is very reasonable for a public figure of her caliber. Jennifer's popularity, especially among social media users, is considered to have a significant influence on the products she promotes.

"It's reasonable for someone like Jennifer at 180 million," wrote the account aya*** in the comments section. This opinion aligns with other comments that also discuss the changes in Jennifer's endorsement patterns after getting married.

"No wonder I rarely see Mamari endorsing on her IG or TikTok, turns out it's that expensive but it's reasonable, GG:), it's very different from when she was still single, she often endorsed on her IG back then," added the account MoonN***.

4. Jennifer Coppen's Sources of Income Are Not Just from Endorsements

In addition to being known for her fantastic endorsement rates, Jennifer Coppen also has several other promising sources of income. Jennifer is known to run businesses in the culinary and beauty sectors, which serve as additional income pillars for this mother of one.

5. How much is Jennifer Coppen's endorsement rate?

Jennifer Coppen's endorsement rate reaches Rp180 million for a single post on TikTok or Reels, according to a CEO's statement.

6. Why is Jennifer Coppen's endorsement rate high?

Jennifer Coppen has high popularity on social media and is selective in accepting endorsements, making her service value considered equivalent to the promotional impact provided.

7. What businesses does Jennifer Coppen run?

Jennifer Coppen is known to run a culinary business selling cookies and brownies, in addition to actively receiving endorsements on social media.

(kpl/sjn)