Celebrity Activities
OVO recently collaborated with legendary musicians Kaka and Bimbim to hold the Top Up OVO Jingle Cover Contest as part of the Offline Top Up OVO Campaign. In fact, both of them were also honored to directly choose three winners from the contest. How was the excitement? Check out the following photos..
The Top Up OVO Jingle Cover Contest, which took place from July 4th to August 4th, was participated by more than 150 participants from various communities.
From all the participants who registered, three main winners were selected directly by Kaka and Bimbim.
Through this campaign, the digital payment platform and financial services are promoting the availability of OVO offline balance top-up services at up to eight million points throughout Indonesia, including through Grab Driver and Grab Merchant, Indomaret, Kantor Pos Indonesia, Mitra Bukalapak, and others.
According to Eddie Martono, Chief Operating Officer of OVO, there are still many people who do not have maximum access to financial transaction services. The majority of them prefer to top up their balance offline due to limited access to technology and banking when using digital payment services like OVO.
Therefore, through this Campaign, OVO is promoting the convenience of #TopUpOVODimanaAja in more than 28 partners available at up to eight million points in Indonesia.
In supporting the Offline Campaign, OVO has collaborated with legendary musicians Kaka and Bimbim through the OVO Top Up Jingle Cover Contest. As cross-generational musicians, Kaka and Bimbim have undergone various transformations, including digital transformation.
According to Bimbim, the OVO app has greatly facilitated him in making various digital payments.
One thing to note is that OVO top-up can also be done online. This offline top-up service is only intended for those who are constrained by access and similar issues.
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