Kapanlagi.com - Although the romance portion in the drama Unveil Jadewind is quite minimal due to its focus on the mystery genre, this couple is giving a "gift" of a different kind to their fans. Wang Xingyue and Bai Lu are consistently sharing adorable couple videos and photos set against a modern backdrop far from the period costume vibe.
Amid the airing of the drama, which has reached 20 episodes, this promotional move has immediately captured attention. Wang Xingyue and Bai Lu have successfully made the public focus on their chemistry off-screen.
1. Home Style Photos That Went Viral

On February 13, 2026, Wang Xingyue posted 12 photos of her time with Bai Lu on her personal Weibo account with a short caption, "The second shocking post". In the photos, both appear relaxed in a warm and natural home atmosphere.
They are seen sitting side by side on the sofa, joking in the kitchen, and exchanging subtle smiles that feel authentic. This concept is referred to by netizens as the "rental apartment literature style" because it looks like a slice of documentary life of a young couple.
Instead of typical formal posters of period dramas, this approach feels fresh and closer to the audience. The strategy immediately sparked heated discussions on social media.
2. Creative Promotion for 'Unveil Jadewind'

Wang Xingyue and Bai Lu - copyright: weibo.com
The post turned out to be part of the promotion for the period detective drama Unveil Jadewind, an exclusive project on the Youku platform starring both of them. Related topics soared on social media, proving the effectiveness of this unconventional approach.
The simple interaction in a modern setting is considered capable of strengthening the audience's imagination regarding their characters' relationships. Bai Lu plays Li Peiyi, while Wang Xingyue portrays Xiao Huaijin in a story set during the Tang Dynasty.
Many have called this strategy a "brilliant promotional tactic" because it builds an emotional connection before the drama's conflict reaches its peak. The romance may be thin on screen, but the public's curiosity is only getting thicker.
3. Four Times of Collaboration, Chemistry Gets Stronger

Wang Xingyue and Bai Lu - copyright: weibo.com
There is a reason why the chemistry between Wang Xingyue and Bai Lu feels so natural. Since 2021, they have collaborated four times, building a strong professional trust.
During the shooting process, Wang Xingyue is known for often throwing out his catchphrase, "Trust me," in a half-serious, half-joking manner. Bai Lu, who has a strong character, is said to quickly grasp feedback and turn it into more mature acting details.
The production crew even described their script discussions as "performance training sessions" because they are intense and full of idea exchanges. This foundation makes their interactions off-screen feel genuine.
4. Public Moments That Strengthen Perception

Wang Xingyue and Bai Lu - copyright: weibo.com
Before this home photo went viral, the public had already caught several sweet moments of theirs. At the Weibo Night 2026 event, Wang Xingyue's gesture of covering Bai Lu's hand with his was seen as natural and caring.
Their interaction in the variety show Hello Saturday also sparked a lot of discussions. Wang Xingyue's intense gaze and shy expressions became a topic of conversation among netizens for days.
Many fans referred to them as "a developing couple," from young coworkers to an increasingly mature duet. This public perception has only strengthened after the home promotion concept was released.
5. High Anticipation and Innovation in Marketing Strategies

Wang Xingyue and Bai Lu - copyright: weibo.com
The drama Unveil Jadewind itself raises mysterious cases from the Tang Dynasty with a touch of the theme of women's revival. Several cases, such as the mystery of a corpse hidden in wall flowers to human sacrifice rituals, are said to have detailed production and relevant social messages.
On the industry side, this "home-style" campaign is considered to break traditional promotion patterns. Instead of just relying on dramatic teasers, Wang Xingyue and Bai Lu present snippets of daily life that feel personal.
This approach encourages audience engagement through derivative content trends themed "couple's taste" and "rental literature". As a result, the drama's exposure increases while also strengthening their positive image as professional partners with natural chemistry.
(kpl/chn)
Disclaimer: This translation from Bahasa Indonesia to English has been generated by Artificial Intelligence.