New Drama by Dilraba and Chen Xingxu Causes a Stir, 'LOVE ON THE TURQUOISE LAND' Surpasses 50 Million Views

Kapanlagi.com - A new phenomenon has emerged in the world of Chinese dramas with the series LOVE ON THE TURQUOISE LAND, starring Dilraba Dilmurat and Chen Xingxu. Since its premiere on November 22, 2025, this fantasy-romantic genre drama has created a huge wave in the digital entertainment world.

Its popularity skyrocketed in just a matter of days. Not even three days since its release on Tencent Video and WeTV, the drama has already recorded over 50 million effective views across various streaming platforms.

This result places LOVE ON THE TURQUOISE LAND as one of the most successful dramas of 2025, even causing Tencent's server to experience temporary access issues due to the extreme traffic surge from viewers.

Find other news related to Chinese dramas at Liputan6.com.

1. Hype Before Release: 4 Million Viewer Reservations

Love on the Turquoise Land achieves 50 million views in 3 days (credit:weibo)

Before its release, LOVE ON THE TURQUOISE LAND has captured the public's attention thanks to the combination of two big names in the Chinese entertainment industry, Dilraba Dilmurat and Chen Xingxu. This enthusiasm is reflected in the number of users making viewing reservations on Tencent Video and WeTV, which reached millions even before the first episode was released.

Based on pre-release data, the drama recorded over 4 million viewing reservations, a figure that places it at the top of the most anticipated dramas of the year. The promotional strategy employed by Tencent, including the launch of the official trailer on November 21, 2025, has further strengthened the wave of public expectations for this major project.

2. Premiere Breaks Records

Love on the Turquoise Land reached 50 million views in 3 days (credit:weibo)

On November 22, 2025, the first episode of LOVE ON THE TURQUOISE LAND premiered simultaneously on Tencent Video and WeTV. In the first 24 hours, the number of viewers surged to over 20 million views, and the drama dominated the trending lists on Weibo and Douyin.

Data from Maoyan Professional Edition indicates that the drama ranked first in the category of most popular dramas in China on its release day. The massive surge in viewers caused Tencent Video's server speed to temporarily slow down for two hours on the night of November 22.

3. Rating Surge in Three Days

Love on the Turquoise Land reached 50 million views in 3 days (credit:weibo)

LOVE ON THE TURQUOISE LAND experienced a significant increase in its first three days of airing. On the first day, the drama recorded a market share of 6.7%, then increased to 11.9% on the second day, and continued to rise until it broke into the top three of national dramas.

This surge continued into the third day, with a total of over 50 million views across all platforms. This achievement makes it one of the fastest dramas to reach that number in 2025, further solidifying Dilraba's status as the queen of modern Chinese drama ratings.

The popularity of the main cast also increased drastically. Dilraba Dilmurat ranked first in the list of the most popular characters in week 47 with a score of 17,477 thanks to her role as Nie Jiu Luo, while Chen Xingxu ranked third with a score of 16,560 as Yan Tuo.

4. The Story and Chemistry of the Main Cast

Love on the Turquoise Land reached 50 million views in 3 days (credit:weibo)

The drama LOVE ON THE TURQUOISE LAND is adapted from a popular novel by Wei Yu and carries the genre of urban-fantasy romance. The story follows the journey of Nie Jiu Luo, a hunter from Mount Nan, who meets Yan Tuo, an infiltrator from an enemy clan.

Initially, they face each other as opponents, but their conflict turns into cooperation when they must fight against a mysterious entity threatening the peace of their world. The main strength of this drama lies not only in its stunning cinematography but also in the chemistry between the main actors. The chemistry between Dilraba and Chen Xingxu is cited as one of the main factors that keeps viewers engaged with each episode.

5. Global Coverage and Impact of the Industry

Love on the Turquoise Land reaches 50 million views in 3 days (credit: mydramalist)

Not only successful in the domestic market, LOVE ON THE TURQUOISE LAND also recorded international achievements. Tencent Video announced that the broadcasting rights for this drama have been sold to 115 countries, including Indonesia, where it is aired through WeTV and Viu.

This achievement marks an important milestone for Chinese dramas in the global market, showcasing that series from China can now compete with South Korean productions in terms of distribution and global popularity.

6. Popular Q&A About Chinese Dramas

Q: When did the drama Love on the Turquoise Land premiere?
A: The drama premiered on November 22, 2025, on Tencent Video and WeTV.

Q: Who are the main cast members of Love on the Turquoise Land?
A: The main cast includes Dilraba Dilmurat as Nie Jiu Luo and Chen Xingxu as Yan Tuo.

Q: How many views were there in the first three days?
A: The drama recorded over 50 million views across all streaming platforms.

Come on, read articles about other recommended Chinese dramas at Kapanlagi.com. If not now, when, KapanLagi?

(kpl/vna)