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Kapanlagi.com - Live shopping has recently become one of the preferred online shopping styles with increasing popularity, due to its ability to provide a more interactive and enjoyable shopping experience for buyers.
Through live shopping, buyers can ask about their desired products and receive real-time answers that can help make purchasing decisions.Not only that, sellers also benefit from the ability to showcase products in more detail and informatively.
Well, seeing the high enthusiasm of the community for shopping using this feature, Shopee presents the 7.7 Shopee Live Bombastic Sale which provides the largest live fashion & beauty promo starting from June 12 - July 7.What is the excitement like?
Monica Vionna, Head of Marketing Growth Shopee Indonesia said, "We are very happy because the interactive feature of Shopee Live has provided a new way of online shopping for users, both buyers and sellers.In response to this enthusiasm, we are presenting the latest and biggest campaign through the 7.7 Shopee Live Bombastic Sale."
Monica added, "This campaign is also initiated because we see the enthusiasm of users in utilizing the live shopping feature that Shopee has, where throughout 2022, Shopee Live has experienced a 3-fold increase in buyers and the number of products sold compared to the previous year."
The convenient and practical shopping method through Shopee Live is highly favored by users in facilitating the purchase of products from the Fashion & Beauty category. It can be seen in the Shopee 3.3 campaign where we recorded an increase in the number of orders for fashion products up to 3 times, as well as for orders of beauty products which increased up to 4 times during the peak of the campaign compared to regular days.
The 7.7 Shopee Live Bombastic Sale campaign is presented as the latest and biggest campaign in the middle of the year that users can take advantage of to experience interactive and promotional shopping through Shopee Live.
Throughout the campaign, Shopee has provided various promos from various categories, whether it's fashion and beauty products that are highly sought after, home supplies, electronics, and many others for 27 full days, including:
Not wanting to miss out on the excitement of the 7.7 campaign, Raffi Ahmad, a Public Figure, said, "After helping Gigi sell live shopping a few times, I just found out that shopping through Shopee Live is really fun. We can see reviews of the products we want to buy or if there are any questions we can ask the seller and get answered in real-time, we can also see the actual shape of the products we want to buy."
"Want to buy new clothes, pants, and shoes without worrying about the wrong size. I'm sure not only for me, but all users and Shopee Friends will experience a different shopping experience in this 7.7 Shopee Live Bombastic Sale." So, no need to worry about online shopping, because in Shopee Live, shopping becomes interactive and fun, even with many best deals," he added.
Fuji Utami, a Public Figure, also expressed her enthusiasm for hunting for promos in this campaign, “Just like what Aa Raffi said, I have also shopped several times through live shopping on Shopee Live. Definitely different experience for me, it makes me more excited to shop. Usually, the items that I often check out from Shopee Live are not far from makeup or skincare ."
According to Fuji, shopping for beauty products through Shopee Live is easier because you can see the seller's swatch and try the products that I am targeting. You can also directly ask for recommendations for shade or products that are suitable based on my skin color or problems. What makes me more excited to shop is that there are always promos and additional discounts if you buy through Shopee Live. It's perfect for me who loves to hunt for promos!
Various entertainment shows and interesting content on Shopee LIVE will also accompany the excitement of users' live shopping experience throughout the 7.7 campaign, including:
Supported by trusted brand partners, Muhammad Sadad, Founder of Erigo, said, “As a representative from the brand side, we really feel the various benefits offered by the Shopee Live feature. This is a very effective business strategy that needs to be utilized by other business actors, because its use is also very easy and does not require additional costs."
"We can also provide an interesting and interactive shopping experience for Erigo's potential customers, until finally we can build direct closeness because we can communicate in real-time. Therefore, in the 7.7 Shopee Live Bombastis Sale campaign, Erigo will hold live shopping sessions on Shopee Live every day from June 12 to July 8. Of course, we have also prepared a number of attractive and exclusive offers for buyers, such as discounts up to 80% and extra vouchers up to 13RB. So don't miss our Shopee Live session!" he continued.
To not miss the latest updates, make sure to pay attention to other surprises and further information about the 7.7 Shopee Live Bombastis Sale at https://shopee.co.id/7-7. Don't forget to download the Shopee app for free through the App Store or Google Play and activate ShopeePay immediately. Don't miss it!
(kly/tmi)
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