Korean Drama
Byeon Woo Seok has officially been announced as the latest ambassador for the luxury Italian jewelry brand, BVLGARI, on May 11, 2026. This selection was made due to the actor's elegant visuals, star aura, and professional attitude, which are considered in line with BVLGARI's artistic values.
Along with the announcement, exclusive photoshoots featuring Byeon Woo Seok wearing the iconic collections of the fashion house were also released. Let's take a look at the photos!
Byeon Woo Seok officially joins as the new ambassador for BVLGARI. This news immediately created a stir among global fans as his luxurious image is considered very fitting for the luxury brand.
The BVLGARI team stated that Byeon Woo Seok has a sophisticated visual and strong presence. His unique charisma is said to perfectly represent BVLGARI's elegant identity.
In the latest campaign photos, Byeon Woo Seok looks classy wearing BVLGARI's iconic jewelry collection. His sharp gaze and modern styling successfully captured the public's attention.
The actor himself expressed great happiness in being able to collaborate with BVLGARI. He is also intrigued by the bold creativity and long heritage of the luxurious Italian maison.
"I want to convey the values of BVLGARI to more people through my activities as an ambassador," said Byeon Woo Seok in his official statement.
This collaboration is predicted to open a new global journey for Byeon Woo Seok. Moreover, his popularity is currently soaring thanks to the drama PERFECT CROWN.
As is known, Byeon Woo Seok successfully captured the hearts of drama lovers with his acting as the Grand Prince in PERFECT CROWN, which he stars in alongside IU. This drama will conclude on May 16.
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