Kapanlagi.com - Jennie BLACKPINK makes waves again by releasing a new Hangeul font called Zen Serif. This launch coincides with the celebration of Hangeul Day on Thursday, October 9, 2025.
This innovative font is specially designed to promote the beauty of Hangeul globally. Jennie's agency, Odd Atelier, ensures that Zen Serif can be downloaded by everyone.
In addition, Jennie BLACKPINK's agency also collaborates with Meta, allowing the use of this font in the Instagram 'Edits' app. This marks a significant step in introducing Korean culture to the international stage. For more details, check here KLovers.
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Jennie BLACKPINK releases new font (credit: Instagram.com/jennierubyjane/)
Jennie BLACKPINK has just introduced her latest Hangeul font, Zen Serif. This release is a highlight in celebration of Hangeul Day, which takes place every year. According to media outlet Chosun, Jennie's agency, OA Entertainment (ODDATELIER), officially announced the launch of this font through their website and social media channels. Meanwhile, the Zen Serif font will be available for global download.
Jennie BLACKPINK promotes a new font (credit: Instagram.com/jennierubyjane/)
The Zen Serif font is not only released but also designed to be accessible to a global audience. The goal is to make Hangeul easier to reach and to have a more appealing design. Interestingly, Jennie's agency also collaborated with Meta to register this Hangeul font in the short video editing app Instagram, 'Edits.' Jennie also announced her new font through her personal Instagram account. She mentioned that the Zen Serif font will be available in the 'Edits' app.
New hangeul font design by Jennie BLACKPINK (credit: Instagram.com/jennierubyjane/)
The Zen Serif design offers a fresh approach that combines tradition and modernity. This font successfully breaks away from the rigid image of Hangeul that may have existed before. Zen Serif features a minimalist design that highlights its essence. Its flexible curves soften the rigid impression. Additionally, this font also combines Western blackletter typography with Hangeul, creating a visually appealing harmony that is attractive both in appearance and easier to read.
The launch of Zen Serif holds special meaning as it coincides with Hangeul Day. This is a tribute to the Korean alphabet created by King Sejong. The font has been developed to reflect the identity of Jennie BLACKPINK and OA Entertainment, blending traditional beauty with modern style.
Jennie BLACKPINK becomes the Tourism Ambassador of Seoul (credit: Instagram.com/jennierubyjane/)
In addition to releasing a font, Jennie BLACKPINK has also been officially appointed as the Honorary Tourism Ambassador of Seoul for the year 2025. This appointment was announced on July 29, 2025. The Seoul Metropolitan Government and the Seoul Tourism Organization appointed Jennie to lead the global campaign Absolutely in Seoul. It is no surprise that the release of this new font also serves as a promotional medium for Korean culture conducted by Jennie BLACKPINK.
Previously, Jennie also released the song Zen, which is part of her debut solo studio album titled Ruby. Meanwhile, the song Seoul City is also included in the album Ruby and its music video was released on April 26, 2025. Through this song, Jennie not only promotes her music but also the city she loves so much.
1. What is the name of the new Hangeul font released by Jennie BLACKPINK?
Jennie BLACKPINK has released a new Hangeul font called Zen Serif in celebration of Hangeul Day.
2. When was the Zen Serif font released and who made it available?
The Zen Serif font was released on October 9, 2025, by Jennie's agency, Odd Atelier (OA Entertainment), and is available for global download.
3. How can global users access the Zen Serif font?
In addition to being available for global download, the Zen Serif font has also been registered in the short video editing app Instagram, 'Edits', through collaboration with Meta.
4. What is Jennie BLACKPINK's role besides releasing a new font?
Jennie BLACKPINK has also been appointed as the Honorary Tourism Ambassador for Seoul for 2025, leading the global campaign Absolutely in Seoul.
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The song "Zen" is part of Jennie's debut solo studio album titled "Ruby." The album was released on March 7, 2025, through Odd Atelier and Columbia Records.
The music video for the song "Zen" was released on January 25, 2025. The song is described as an industrial track that is "bare, dramatic, and dark".
"Zen" centers around synth and drum beats, depicting Jennie's introspective journey towards enlightenment. It showcases Jennie's artistic depth as a soloist.
The song "Seoul City" is also included in the album "Ruby," and its music video was released on April 26, 2025. The song is a "gentle" love letter to Seoul.
Jennie contributed to the lyrics and composition of this song, celebrating the spirit of the city. "Seoul City" portrays Seoul as the most precious place in the singer's heart.
Through this song, Jennie not only promotes her music but also the city she loves dearly. It creates a unique synergy between Jennie and Seoul.
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