From Park Seo Joon to Lee Min Ho, These 5 South Korean Artists are Brand Ambassadors for Local Products

Kapanlagi.com - With the popularity of Korean dramas and K-Pop music worldwide, including in Indonesia, various local products are competing to make artists or K-Pop idols their brand ambassadors. The Indonesian people's interest in South Korean culture is certainly very beneficial if they can make K-Pop celebs as brand ambassadors.

Of course, this comes with a cost. However, apparently it is worth it. Curious about which South Korean artists are brand ambassadors for local Indonesian products? Let's check them out below!

1. Park Seo Joon

credit: youtube.com/blibli

Park Seo Joon, the partner of Park Min Young in the Korean drama What's Wrong with Secretary Kim, is one of the South Korean artists who became the ambassador for local products. Blibli has appointed Park Seo Joon as their brand ambassador.

Blibli itself is one of the marketplaces originating from Indonesia that is quite popular today. Well, it's no wonder that the Itaewon Class actor is often seen in national social media or TV ads.

2. Cha Eun Woo

credit: instagram.com/msglowbeauty

This handsome singer and actor is also one of the South Korean artists who became a brand ambassador for local products. The True Beauty actor suddenly appeared on Maharani Kemala's Instagram account.

Kadek Maharani Kemala Dewi is an entrepreneur and founder of the MS GLOW beauty clinic. In a video post, there is Cha Eun Woo greeting Indonesian people and saying he is very happy to be a brand ambassador for MS GLOW.

3. Siwon SUPER JUNIOR

credit: youtube.com/miesedap

This idol is known to be close to Indonesia and can be said to be one of the first Korean celebrities to enter Indonesia. Since 2019, he has been a brand ambassador for Mie Sedaap.

Interestingly, the contract continues until now. His funny and interesting advertisement with the typical slogan "Jinja Pedas!" on the Mie Sedaap Korean Spicy Chicken advertisement. The slogan also became a hot topic among Indonesian netizens on several social media platforms.

4. Hyun Bin

credit: lazada

The husband of beautiful actress Son Ye Jin has also entered the world of Indonesian advertising by becoming a brand ambassador for a local product. Hyun Bin became the face of an Indonesian e-commerce company, Lazada. LazMall partnered with Hyun Bin as their brand ambassador in mid-2021.

This born on September 25, 1982 man not only advertises but also communicates with his fans, of course in events organized by Lazada. It's no wonder that Hyun Bin will often appear in national TV commercials.

5. Lee Min Ho

credit: instagram.com/kopiluwakofficial

The star of the drama The King: Eternal Monarch also entered the world of Indonesian advertising. Lee Min Ho became a brand ambassador for a local coffee product, Luwak White Koffie, in 2016.

Lee Min Ho's ad, which showcases the beauty of Korea, is certainly often seen on national TV screens. Not only appearing on TV, in the same year we could also get a special packaging of Luwak White Koffie with Lee Min Ho's picture on it.

(kpl/mag)