Kai EXO Becomes Global Ambassador, Several Artists Are Chosen to Perform at Seoul Fashion Week 2022!

Kapanlagi.com - In mid-September 2021, the public was shocked by the social media post of one of EXO's members, Kai, who was appointed as the global ambassador for Seoul Fashion Week 2022.

As one of the members who has already debuted solo with the mini album KAI, this member, whose real name is Kim Jong In, is considered capable of attracting the public's curiosity about Seoul Fashion Week. Moreover, Kai EXO has also been a brand ambassador for Gucci and the first male muse for Bobbi Brown cosmetics.

The series of events for Seoul Fashion Week 2022 edition Spring/Summer will start today, October 7th to 15th, 2021. There are a total of 37 fashion brands, 26 owned by senior designers for Seoul Collection and 11 others from newcomers for the Next Generation session, which will definitely liven up this Fashion Week. Brands like LIE, founded by descendant of veteran designer Lee Sang-bong—Lee Chung-chung, and BMUET(TE), while vibes Belle Epoque will dominate this time.

Being showcased virtually for over a week, Seoul Fashion Week 2022 feels like inviting viewers to delve into history and culture. KLovers can see that in their video trailer on their Youtube channel (Seoul Fashion Week | 서울패션위크). They showcase some iconic landmarks of Seoul, such as Gyeongbok Palace.

Not only attracting viewers through its concept and ambassadors, Seoul Fashion Week usually invites unique and cool artists to perform at their events. If last year's Fall/Winter edition, they invited the pop band LEENALCHI and actress Bae Doona to attend. So, who will they invite this time?

1. DPR LIVE

Instagram.com/seoulfashionweek_official

The leader of the Dream Perfect Regime (DPR) group will liven up Seoul Fashion Week 2022! DPR itself is a group that has a multi-genre concept in its music and videos.

LIVE, who just released the album IITEE COOL this year, was chosen to be the opening singer on the first day of the Fashion Week event. According to the official schedule of Seoul Fashion Week, DPR LIVE will perform at 11.45 AM (KST). After LIVE's opening, five fashion brands will take turns performing.

2. Heize

Instagram.com/seoulfashionweek_official

If DPR LIVE had the opportunity to be the opening act for Seoul Fashion Week 2022, it would be different for this talented solo singer. She was invited to be a semi-opening singer. Meaning, Heize will perform in the middle of the event but will be the opening act on a different day.

Confused? Here's the deal, Heize will perform on Monday, October 11, which is in the middle of the schedule for Seoul Fashion Week 2022. Now, do you understand?

3. OBSG

Instagram.com/seoulfashionweek_official

Apart from DPR LIVE and Heize, this eccentric band led by Lee Hee Moon is prepared to be the closing performer on October 15 at 8 PM (KST) for Seoul Fashion Week 2022.

Why can OBSG be considered eccentric? Because OBSG is a band with a slightly different music style compared to other bands. They use folk and traditional songs as the concept for their works. Not only is their music unique, but their stage performances are also very distinctive!

Try watching their videos on YouTube, both from their stage shows on TV broadcasts and their personal channel—Lee Hee Moon Company. You'll definitely see how unique and captivating they are, believe me!

This article was written by: Salafi Mufida Hasna

(kpl/mag)