Not Because of Chen's Marriage, This is the Reason Nature Republic Ends Contract with EXO

Kapanlagi.com - Besides K-Pop and K-Drama, Korean skincare products are also popular overseas. One of the brands that is widely used is Nature Republic. The brand is also synonymous with the boyband EXO who has been their model since 2013.

Unfortunately, there is some unpleasant news. Nature Republic announced on their official website that their contract with EXO, who has been their long-time model, will end on February 29, 2020. Therefore, all products related to EXO in stores must be sold," stated Nature Republic on Tuesday night (14/1/2020).

1. EXO Advertisements Begin to be Taken Down

© Nature Republic

Nature Republic then made another statement on Thursday (16/1/2020) regarding the end of their contract with EXO, as reported by Allkpop. Allegedly, Nature Republic has also started taking down advertisements related to EXO before their contract officially ends on February 29th.

Nature Republic has recently released cosmetic products with EXO. It's no wonder that many thought they terminated the contract because of Chen who just announced his marriage and is expecting his first child.

2. Nature Republic Statement

Indirectly, Nature Republic explained why their contract with EXO ended. They also mentioned Chen's marriage plans a little bit.

"It's difficult to explain about the exclusive contract with EXO, which will clearly end in late spring. This has nothing to do with recent issues (regarding Chen). We haven't confirmed the next model yet," said Nature Republic.

Who is sad about the end of EXO's contract with Nature Republic? Or maybe happy?

(all/pit)