Your K-Pop Persona, Spotify's Interactive Experience to Celebrate K-Pop Fandom and Its Uniqueness

Kapanlagi.com - K-Pop continues to grow as a beloved genre among listeners worldwide and has become a global cultural phenomenon, captivating fans with diverse music, captivating stage performances, and mesmerizing personalities of idols. Spotify has observed that K-Pop streaming has grown by over 180% in the United States, over 420% in Southeast Asia, and over 360% worldwide since 2018.

This shows how the power of music is able to transcend cultural and national boundaries, bringing together fans from different parts of the world. To celebrate K-Pop fans' enthusiasm and their love for this genre, Spotify has launched Your K-Pop Persona, a new interactive experience that allows fans to discover and share their role within a K-Pop group.

1. Your K-Pop Persona

Spotify

Inspired by the roles typically given to K-Pop group members, each fan will receive one of the following roles: Main Visual, Main Vocal, Main Rapper, Main Dancer, and Trainee. The interactive experience of Your K-Pop Persona is available to all fans, whether they are long-time K-Pop listeners or newcomers to the K-Pop world.

Both Spotify Premium and Free users can access and try out this experience. Here are the steps to get Your K-Pop Persona result:

• Visit https://spotify.com/yourkpoppersona through the Spotify app on your phone
• Answer the five questions provided to determine the main role that suits your personality and habits as a fan
• For Spotify users, there will be additional personalized Fan Role results based on each user's listening habits on Spotify
• Users will receive a digital photocard according to the role they get. This digital photocard can be personalized by users before sharing it on social media

2. Collaborating with Top K-Pop Idols

To make it more exciting, compare Your K-Pop Persona results with your friends and fellow fans on social media. This experience will be available until May 10, 2024.

Spotify has also invited some K-Pop idols such as Cha Eun Woo, TOMORROW X TOGETHER, SEVENTEEN, BOYNEXTDOOR, and THE BOYZ to share their Your K-Pop Persona results! Curious? Keep an eye on K-Pop ON! Spotify YouTube, @SpotifyKpop on X, and @SpotifyID on X and Instagram to find out the personas of these groups.

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(kpl/rsp)