Kapanlagi.com - Grammy-winning music producer and singer, Timbaland, is making waves again in the global music industry. He has just introduced an artist entirely created by artificial intelligence (AI) named Tata Taktumi.
Tata Taktumi is not only introduced but has also released her debut single titled Glitch x Pulse on October 10, 2025. Interestingly, Timbaland refers to a new genre called A-Pop or AI Pop, marking a new era in the music world.
Previously, Timbaland also established an AI entertainment company called Stage Zero. So, what is the new single like and what is the process behind the creation of Tata Taktumi's debut single? Read more here KLovers.
Read other articles on the same topic at Liputan6.
1. Debut Single Release 'Glitch x Pulse'

The single Glitch x Pulse is performed by AI artist Tata Taktumi (credit: Youtube.com/tata)
On October 10, 2025, TaTa Taktumi officially launched her debut single, Glitch x Pulse. This song is a unique blend of Timbaland's signature beats and sounds created by AI.
The music video for Glitch x Pulse features the digital avatar of Tata Taktumi performing alongside the legendary dance crew Jabbawockeez. Even Timbaland himself makes a cameo in this innovative and stunningly choreographed video.
This song is produced by Timbaland, with Emily Haber, Alice Aera, Creatrgod, and Brandon Avila as lyricists. The executive producers of the music video are Timbaland, Rocky Mudaliar, and Creatrgod from Stage Zero Entertainment, showcasing a deep creative collaboration.
2. Timbaland Introduces His New AI Artist: Tata Taktumi

Timbaland introduces Tata Taktumi (credit: Instagram.com/timbaland/)
Timbaland officially introduced Tata Taktumi as his latest music artist fully generated by AI. This launch was conducted under his new AI entertainment company, Stage Zero, which focuses on music innovation.
Stage Zero itself was founded by Timbaland along with Rocky Mudaliar and Zayd Portillo. Meanwhile, Tata Taktumi becomes the first artist to sign a contract with this innovative company. In a statement reported by Billboard, Timbaland emphasized about his first AI artist.
"[Tata] is not an avatar. He is not a character. Tata is a living, learning, and independent music artist built with AI," he stated.
He added that Tata is the beginning of something bigger, as the first artist of a new generation, who will shape the future of music.
3. Mentioned as A-Pop Genre (AI Pop)

A-Pop Genre (credit: Youtube.com/tata)
With the arrival of Tata Taktumi, Timbaland introduces a new music genre called A-Pop or AI Pop. This genre is predicted to be the next cultural evolution in the music industry, offering a new dimension for listeners. Timbaland reveals that TaTa is the first icon of A-Pop, a blend of human creativity and artificial intelligence. He believes A-Pop will bring a breath of fresh air to the new industry.
4. Collaboration of AI and Real-World Creators at Stage Zero

The music video for Pulse x Glitch is sung by AI artist Tata Taktumi (credit: Youtube.com/tata)
Meanwhile, the production of this new single collaborates AI and creators from the real world. In addition, Timbaland believes that AI has great potential to revitalize the stagnant music industry. This demonstrates their commitment to a harmonious synergy of technology and art.
The music video for the single Tata Taktumi has officially been released. In the latest update, the music video has been viewed 66,786 times on Youtube since its release on October 10, 2025.
5. The Creative Process Behind the Birth of Tata Taktumi

AI artist Tata Taktumi (credit: Youtube.com/tata)
The process of creating music for TaTa Taktumi involves a unique and innovative approach, combining human touch with the sophistication of AI. Timbaland and his creative partner, Zayd Portillo, shared the details with Rolling Stone.
Previously, they uploaded Timbaland's music demo to the Suno platform, an AI music maker. Then, the AI would reinterpret the demo in its own way, producing an original melody.
The voice and digital persona of Tata Taktumi are entirely generated by AI, showcasing the extent to which this technology can integrate into the artistic process. His debut video even adds a futuristic-themed visual touch.
6. QnA Timbaland Introduces AI Artist Tata Taktumi
1. Who is Tata Taktumi?
TaTa Taktumi is a music artist fully produced by artificial intelligence (AI), introduced by music producer Timbaland under his AI entertainment company, Stage Zero.
2. What is the title of Tata Taktumi's debut single?
Tata Taktumi's debut single is titled Glitch x Pulse, which was released on October 10, 2025.
3. What is Stage Zero?
Stage Zero is a new AI entertainment company founded by Timbaland along with Rocky Mudaliar and Zayd Portillo.
4. Where was the music video for Tata Taktumi's single released?
The music video for Tata Taktumi's debut single can be watched on the TaTa YouTube channel, which has now garnered 66,786 views since its release.
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7. Timbaland's Vision for the Future of AI in Music
Timbaland is a vocal supporter of the use of AI in the music industry, viewing it as a revolutionary tool that can change everything. He believes AI can inject creativity back into an industry he sees as stagnant and lacking innovation.
Despite facing criticism for his involvement with AI, Timbaland remains steadfast in his stance and vision. He emphasizes that AI is a tool to enhance musical elements, not to replace the essential human creativity.
This vision is reflected in the establishment of Stage Zero and the launch of TaTa Taktumi, aimed at showcasing the potential collaboration between technology and art. It opens up important discussions about how AI will shape the future of music and entertainment.
8. Public Reaction to the A-Pop Phenomenon
The launch of TaTa Taktumi and the single "Glitch v Pulse" has certainly sparked a variety of reactions from the public and the music industry. Some enthusiastically welcome this innovation, while many others voice criticism and skepticism.
Some parties believe that the use of AI in music diminishes the "soul" or authenticity of artistic works, raising ethical debates. However, Timbaland has repeatedly stated that AI is a supportive tool, not a replacement for human creative essence, to enrich music.
This controversy shows that the debate about the role of AI in art will continue as technology evolves. However, with Timbaland's bold steps, the evolution of A-Pop seems inevitable and will continue to attract attention.
(kpl/nlw)
Disclaimer: This translation from Bahasa Indonesia to English has been generated by Artificial Intelligence.