Collaboration to Share FWD Life, Encouraging Society to Care More for the Less Fortunate

Kapanlagi.com - Although it sounds enjoyable, the reality is that Work from Home (WFH) is not easy to live with. With the extension of the WFH period, it will certainly pose its own challenges, with a relaxed atmosphere in the room or house, combined with various household activities that need to be done. In reality, many families around us are unable to meet basic needs due to the social restrictions implemented in several areas.

As a form of support for social distancing and still prioritizing togetherness in the month of Ramadan, FWD Life as a pioneer of digital-based life insurance in Indonesia, invites the public to celebrate life and share.

FWD Life, in collaboration with SOS Children's Villages, aims to raise awareness about the condition of disadvantaged groups, especially children, by inviting the public to participate in donating for these parentless children. One family in SOS Children's Villages needs at least Rp1 million per month to meet their basic needs such as food and hygiene supplies.

The presence of COVID-19 not only affects the health of the community, but also affects their economy. Therefore, with the 'Collaboration to Share' campaign, FWD Life wants to ensure that every child affected by this situation continues to receive their rights through direct assistance and donations.

Through the 'Collaboration to Share' campaign, FWD Life aims to reach out and provide basic needs and hygiene supplies that may not be obtained by those who are less fortunate. This campaign includes fundraising activities through fun virtual sports challenges, where the participants' activities will be converted into donations.

In Indonesia, there are more than 5,500 foster children and beneficiaries of SOS Children's Villages, some of whom come from 2,400 vulnerable families spread across 60 communities in 10 different locations affected by this pandemic. On average, one family needs Rp1 million per month to meet basic needs such as food and hygiene. Through this campaign, FWD Life wants to ensure that every child affected by this situation continues to receive their rights through direct assistance programs and donations.

"As a company that believes in celebrating life with 'Caring' as one of our core values, through 'Collaboration to Share,' we encourage society to care more and get involved in helping less fortunate families," said FWD Life President Director, Anantharaman Sridharan. "We are delighted to collaborate with SOS Children's Villages Indonesia to celebrate kindness and positive spirit during this challenging time," he added.

Gregor Hadi Nitihardjo, National Director of SOS Children's Villages Indonesia, stated that their organization is actively involved in supporting children's rights and is committed to providing quality care for children. In this crisis situation, SOS Children's Villages Indonesia is taking all possible steps to protect children and respond to the needs of the most vulnerable families.

"Children are currently facing difficult times, and we must ensure that all their needs are met, from daily nutrition to education and self-protection. We are also grateful that there are still many parties paying attention to Indonesian children. Therefore, we thank FWD Life for partnering with us to help improve the lives of children and families affected by this situation," added Gregor Hadi Nitihardjo.
 

(adv/aik)