Managing the Family Heritage Grocery Store, Participating in a Competition with a Total Prize of Rp 20 Million!

Kapanlagi.com - Growing up as a child of a grocery store owner certainly brings a sense of pride. The store, bustling with customers, allows you to earn extra pocket money by helping your mother sell. Not only that, you are also known by all the neighbors from various backgrounds, especially those who are regular customers of the grocery store managed by your parents.

Now, after growing up and successfully graduating from school, it's your turn to take over the management of the store. The times are indeed advancing and many grocery stores may have been abandoned. But, armed with creative ideas of the young generation, you can still advance this family heritage business.

Not only that, the experience of managing this family heritage grocery store can also be an important capital to participate in the Nearby Impactful Grocery Story Competition that competes for a total prize of up to Rp 20 million!

The Story of Ups and Downs in Maintaining the Modern Grocery Store

The first idea that can be developed is a story about the ups and downs of maintaining the modern grocery store. There is a common belief that grocery stores are now being abandoned due to the presence of more modern supermarkets. But in order to continue the legacy of your parents' business, there are many strategies that you may have tried to attract customers who come. For example, by making the grocery store more modern with neatly arranged items, a cleaner and more comfortable store for customers to enjoy.

Stories of Various Unique Customers

From a young age, accompanying parents in running a grocery store, you must have encountered various types of unique customers with their own characteristics. Some come regularly just to gossip but never make a purchase, some only come once a month but buy in bulk.

You might have had funny experiences with customers at the grocery store at home. Don't keep these stories to yourself, try to be more creative and interesting to participate in the Kelontong Dekat Berdampak Story Competition!

Having Unique Store Ideas Can Also Be a Story Material!

If the grocery store you manage has its own uniqueness that sets it apart from others, it can be developed into a story to participate in this competition. Who knows, its unique aspect might make it go viral and attract many customers to come and shop there. Another positive aspect is the opportunity to win the main prize of the Kelontong Dekat Berdampak Story Competition.

So, have you decided which story idea you want to submit to conquer this competition? The Kelontong Dekat Berdampak Story Competition is a competition held by KapanLagi.com and SRC with the aim of promoting and appreciating grocery stores that have always been loyal to the community.

It cannot be denied that there are many unique stories about grocery stores that have also witnessed the changing times. Grocery stores play an important role as the driving force of the local economy. This is what encourages SRC to continue inviting the community to #KembaliKeKelontong while increasing the purchasing power of the community towards the grocery store itself.

By shopping at the grocery store, you have also contributed to Indonesia, you know! This cool campaign is also part of SRC's 13th anniversary. For 13 years, SRC has been present in improving and impacting UMKM grocery stores for the surrounding community.

Are you ready to advance the grocery store by participating in the Kelontong Dekat Berdampak Story Competition? In addition to interesting stories, support it with attractive photos that depict the created story. The submitted photos must display the background of the SRC Grocery Store.

After that, upload your photo and story on your Instagram feed, don't forget to follow @SRCIndonesia. Include the hashtags #KelontongDekatBerdampak #SRCxKLY and don't forget to fill out the registration form here. This competition only runs until June 22, 2021.

Your story will be judged by 3 competent jury members in their fields. They are Ben Soebiakto, who is the CEO of Samara Group and the Founder of Ideafest, Joko Anwar, who is known as a renowned director in the country, and Rima Tanago, who is the Director of SRC Indonesia.

So, what are you waiting for? Hurry up and send your best story now!

(kpl/wri)