Online Shopping Trends After Eid: What Items Are Most Sought After?

After the Eid moment has passed, online shopping trends have undergone significant changes. If before Eid people tended to focus on shopping for holiday necessities such as new clothes, food, and hampers, then after Eid, consumption patterns begin to shift towards other items.

Many people take this opportunity to buy household needs, electronics, and even beauty products that may have been postponed before Eid. The massive discounts offered by various e-commerce platforms also serve as a strong attraction, causing more consumers to be tempted to shop.

Not only that, but the online shopping trend post-Eid also shows an increase in the purchase of health and fitness products. After enjoying the rich and sweet traditional Eid dishes, many people start looking for products such as supplements, sports equipment, and healthy food to return to maintaining a balanced lifestyle.

Check out the complete information summarized from various sources, Friday (4/4/2025).

1. Post-Eid Online Shopping Trends:

After the Eid celebrations are over, online shopping trends have experienced a significant change. Previously, people focused more on family needs, such as children's clothing and Eid hampers, but now it's the adults' turn to indulge themselves by shopping for various personal necessities. From clothing to automotive products, various categories of goods have seen a surge in demand. This reflects how Eid is not only a moment of togetherness but also impacts the consumption patterns of society.

1.Adult Clothing: Time to Indulge!

One category that has seen an increase in demand is adult clothing. After prioritizing children's needs during Ramadan and Eid, many people are now looking for denim, trousers, shirts, and even underwear to update their wardrobe collections. This shift in focus shows how shopping patterns have changed from family needs to individual needs after Eid.

Additionally, Muslim clothing remains one of the most sought-after categories. Although the peak demand occurred before Eid, in reality, the sales of dresses, shirts, tunics, and hijabs remain high after the holiday. This emphasizes that Muslim clothing is not just a seasonal trend, but rather a part of the lifestyle of the Indonesian people that continues to evolve. Many people continue to seek Muslim fashion for formal events, worship, and everyday use.

2.Automotive Products: Returning to Activities Comfortably

With the end of the long holiday, people are starting to return to their daily routines, including increased mobility. This drives a surge in demand for automotive products, such as car mattresses, car pillows, motor oil, motorcycle jackets, parking sensors, and even car cameras. These products have become a choice for those who want to ensure their vehicles remain in prime condition after being used for homecoming trips and vacations.

The increase in automotive product sales indicates that many people are preparing to return to their daily activities more comfortably and safely. Additionally, many are taking this opportunity to perform vehicle maintenance to keep it in the best condition after traveling long distances during the homecoming season.

2. 3. Food and Beverages: Still a Primary Need

Although Eid hampers are no longer the main trend, the demand for food and beverages remains high. Many people are starting to look for biscuits, wafers, basic food packages, puddings, jelly, and cooking oil for their daily needs. After consuming various traditional Eid dishes, people begin to switch to more practical and long-lasting food options.

This phenomenon shows that the consumption of food and beverages remains high even after Eid has passed. In addition to being a staple necessity, snacks and basic food items are often purchased in large quantities for household stock, especially for those returning to their work or school routines.

4. Upgrading Electronic Devices: Need or Want?

Post-Eid shopping trends also reflect an increase in demand for electronic products. Platforms like TikTok Shop and other e-commerce sites have experienced a surge in sales for products such as Bluetooth speakers, phone cases, TWS Bluetooth earbuds, chargers, and power banks. This indicates that many people are taking advantage of the moment after Eid to upgrade their electronic devices, whether for work, entertainment, or productivity.

In addition to gadgets, several household electronic devices such as blenders, rice cookers, and vacuum cleaners are also becoming increasingly sought after. After being busy with Eid preparations, people are back to focusing on the comfort of their homes, including completing or replacing electronic devices that are often used daily.

5.Baby Supplies: Gifts and Needs for the Little One

In addition to personal needs, many people also start looking for baby supplies after Eid. Products such as baby hampers, baby clothes, diapers, and baby bath supplies see an increase in demand. This is likely influenced by the rising birth rate or the tradition of giving gifts for newborns.

This phenomenon shows that people are not only shopping for themselves but also for their loved ones. Many families or friends take advantage of the post-Eid moment to give gifts for babies born around the holiday, keeping the demand for baby products high.

3. 6. Stationery and Office Supplies: Back to Routine

After the holiday season ends, learning and working activities return to normal. This drives an increase in demand for office stationery (ATK), notebooks, printers, and other work supplies. Many people start preparing to be productive again after enjoying the long holiday.

This trend indicates that the transition from the holiday atmosphere to daily routines impacts consumption patterns in society. The need for stationery and office equipment rises as many people return to school, campus, or work with various new supplies to support their productivity.

7.Services: Practical Solutions Post-Eid

In addition to physical products, service offerings also experience an increase in demand after Eid. Some services such as laundry, vehicle washing, and home cleaning are sought after by many. After the busyness of Eid, many people choose practical ways to take care of their clothes, vehicles, or homes.

This surge in demand shows that society is increasingly adopting a more practical lifestyle. Instead of spending time and energy washing clothes or cleaning the house themselves, they prefer to use professional services so they can refocus on work and other activities after the holiday.

Overall, the post-Eid online shopping trend reflects the changing needs of society after the holiday period. From adult clothing to automotive supplies, from food to services, people are trying to readjust their consumption patterns according to their daily needs.

E-commerce platforms play a significant role in meeting this demand with various attractive offers, discounts, and ease of access. With the increase in online transactions, it is no surprise that the post-Eid shopping trend continues to grow year after year.

(kpl/ses)