Top 7 Local Fragrances for Men with the Best Fresh Scents 2025

Kapanlagi.com - In the era of modern men, appearance has transcended mere clothing and hairstyles. Now, body scent has become one of the crucial elements that can influence mood and boost confidence. It’s no surprise that many men are becoming more selective in choosing fragrances.

Fragrance is not just a style accessory, but also a reflection of one’s character. The right scent choice can create a lasting impression, especially during a first meeting. Interestingly, many local brands now offer products that match the quality of international perfumes.

Interestingly, the fragrance trend of 2025 shows a dominance of fresh, citrus, and mint scents that are refreshing. This is a solution for active men who need freshness and comfort throughout the day. So, which local fragrances are worth trying?

1. HMNS Alpha -- A Fresh and Soothing Green Tea Touch

This HMNS perfume is one of the most recommended for men who want to feel fresh. The citrus aroma at the beginning gives a vibrant impression, then shifts to a calming and friendly green tea scent. The longevity of this perfume lasts for 6–8 hours, making it ideal for use from morning to evening.

Produced in Eau de Parfum (EDP) form, HMNS Alpha is suitable for daily activities as well as professional meetings. The minimalist bottle design enhances its appeal as a modern and classy perfume. For those looking for a local fragrance with a Japanese nuance, this option can be a reliable choice.

With a price of around IDR 300 thousand, this perfume is considered affordable for its premium quality.

2. Kahf Revered Oud -- A Luxurious Blend of Oud and Spicy Notes

Kahf presents a perfume that combines oud with spicy notes, resulting in a masculine and elegant aroma. This perfume is suitable for men who want to appear mature and authoritative, without being overly sharp. In Eau de Toilette form, the scent lasts for 4–6 hours.

The base oud aroma is quite strong, yet still acceptable to sensitive noses thanks to the blend of amber and musk. The 35 ml bottle size makes it practical for travel. Priced at around IDR 75 thousand, this perfume is the best option in its class.

Kahf has a woody and spicy fragrance that conveys a luxurious and masculine impression. This combination makes Kahf Revered Oud ideal for evening events or other special moments.

3. Elvicto Escobar -- Resilient Aroma with Dominant Character

Elvicto Escobar highlights a unique and sharp aroma of grapefruit, black tea, and lavender at the beginning, then transitions to a long-lasting spicy-woody scent. This is an extrait de parfum with a longevity of up to 12 hours. It is perfect for active men throughout the day who do not want to reapply.

This perfume is inspired by the character of Pablo Escobar, giving it a masculine, ambitious, and charismatic impression. It is suitable for men who want to appear dominant in a crowd. Its 35 ml bottle is sleek and fits well in a work bag.

In terms of price, this perfume is in the range of Rp100 thousand, making it one of the most affordable options with high longevity. Not only about the fragrance, Elvicto also presents a strong and exclusive bottle design.

4. Project 1945 The Great Batavia -- Classic Spices with a Romantic Touch

This perfume draws inspiration from the history of Batavia, creating a fresh and classy citrus mint aroma. In its heart notes, the fragrance of Indonesian clove and geranium emerges, adding an exotic touch. Known for its scent longevity, it can last over 8 hours.

Project 1945 is suitable for dating moments or social activities because its scent is not too sharp but still leaves an impression. The bottle design has a vintage feel and carries historical value, enhancing the appeal of this product. Priced around Rp300 thousand, you get a local perfume with a touch of heritage.

A classy and romantic aroma of Indonesian spices shows that a combination of local elements can be crafted into a global product of high quality.

5. Casablanca Homme Eau de Toilette Aqua -- Affordable Tropical Ocean Freshness

Casablanca comes as an affordable option with a citrus and musk aroma that provides a sensation of tropical ocean freshness. Priced around Rp30 thousand for 100 ml, this perfume offers incredible value.

The citrus and aquatic top notes make this perfume suitable for sports or other outdoor activities. Although inexpensive, its scent longevity can still reach 4 hours. Many users refer to this perfume as an ideal daily 'backup' choice.

This perfume is capable of spreading a fresh ocean scent that invigorates the spirit. This claim explains why this perfume has become a favorite among students and office workers with high mobility.

6. Usual Bergamore -- Citrus that Opens the Day with Positive Energy

Usual Bergamore is a local perfume with a sharp and refreshing citrus character from the very first spray. The initial aroma is dominated by bright bergamot, followed by black tea and a subtle touch of ginger. This combination creates a soothing yet stimulating scent, perfect for the morning before starting activities.

As an Eau de Parfum (EDP), the scent lasts for 4–6 hours, quite stable for daily use. Its minimalist bottle has a modern touch, suitable for urban men who appreciate simplicity with high quality. This perfume is priced around Rp269 thousand, reasonable for a fresh and elegant citrus quality.

The musky aroma in the base note provides a tempting yet not overwhelming oceanic touch. It is very suitable for use in semi-formal settings like working in the office or hanging out in the evening with friends.

7. Mine Perfumery Ethereal Thermal -- Balanced Sensation of Bergamot & Suede

Mine Perfumery is a local brand that has started to capture attention due to its quality and unique aroma characteristics. The Ethereal Thermal variant is perfect for men who enjoy fresh yet sophisticated scents. The bergamot fragrance combined with rose in the top notes provides a distinctive freshness, while white musk and suede add depth and sensuality.

This scent is not too overpowering but can last up to 6 hours, making it ideal for all-day wear. The perfume is also suitable for various seasons, especially in hot weather due to its refreshing citrus aroma composition. It is priced at around Rp389 thousand, placing it in the mid-range category with competitive quality.

This variant is suitable for modern men who want a "neutral yet special" fragrance, which can be worn anytime without feeling too formal or casual.

8. FAQ

1. What are the best local men's perfumes of 2025?

Some of the best options are HMNS Alpha, Kahf Revered Oud, and Elvicto Escobar, due to their combination of fresh scents and aroma longevity.

2. Do local perfumes last long?

Yes, some local perfumes like Elvicto Escobar and Project 1945 have a scent longevity of up to 8–12 hours because of their high extrait de parfum concentration.

3. Can local perfumes compete with imported perfumes?

In terms of scent quality and longevity, many local perfumes are now capable of competing with international products, especially regarding their unique scent characteristics and more affordable prices.

4. How to choose the right men's perfume?

Choose based on personality and needs. Use citrus scents for freshness, woody for a mature impression, and spicy for masculine appeal.

(kpl/rmt)