Rated More Humble than Nagita Slavina, Here is the Source of Rey Utami's Wealth that Exceeds Sultan Andara

Kapanlagi.com - Written by Rachel Carisa Oswandi

Rey Utami is currently in the spotlight for her humble attitude towards garbage collectors, despite her status as Pablo Benua's wife, who has a fortune of 4.7 trillion. Netizens compare Rey's behavior with Sultan Andara, Nagita Slavina, who was recently rumored to be unfriendly towards her fans. Netizens comment that Rey, who is considered wealthier than Nagita, is able to treat people more kindly and has a more humble personality.

“I admire Rey, she's not disgusted. If it were another Sultan, they might not even share a car with a garbage collector. Rey is amazing, may her fortune multiply,” wrote one netizen with the username @abe*** in the comment section.

“I admire her! I heard that Rey Utami's wealth exceeds Sultan Andara's. But her true nature is very humble and she can appreciate people. Unlike Mrs. Andara, who is said to be stingy with smiles and doesn't want to shake hands.” Stay kind & humble kak Rey, may your fortune continue to shine," wrote another netizen with the username @bell***.

As mentioned by one netizen, Rey Utami is said to have wealth exceeding that of Raffi Ahmad and Nagita Slavina.According to the results of a survey conducted by Cydem International Research, Rey ranks first as the richest artist in Indonesia.Her husband Pablo Benua's wealth contributes significantly to the survey results.What are some other sources of Rey Utami's wealth? Let's find out below!

1. Endorsement

Rey Utami (instagram.com/reyutami)

Rey Utami is one of the sensational celebrities in Indonesia who is popular with 1 million followers on Instagram and 1 million on Youtube. Thanks to the popularity she has, it's no wonder that Rey is flooded with many endorsements. 

In 2016, netizens were shocked by Rey's endorsement rates, which were considered disproportionate to her number of followers at that time, which was only 69 thousand. An Instagram account with the username Thereal_Jenk_Kelin revealed Rey's endorsement rate of 1.5 million for a brandless bag product. At that time, many netizens criticized Rey for setting an unreasonable rate. After 7 years, Rey's followers are now much larger than they were back then. In addition, her reputation is currently seen positively by netizens due to her frequent philanthropic actions. It is possible that Rey's endorsement rates have increased compared to when her followers were still not in the millions like now. 

2. Culinary and Fashion Business

Rey Utami and Pablo Benua (instagram.com/reyutami)

Based on Rey's Instagram profile, in addition to being an entertainer, she is also an entrepreneur like her husband. Rey oversees a culinary business called Rumah Kuliner Reyutami or Kuliner Sentul, as well as a fashion business with the label Rey Utami. Based on the information on their respective Instagram profiles @reyutami.id and @kuliner.sentul, both businesses appear to have been started since 2020-2021. 

Her fashion business products include gamis, batik patterned clothes, shirts, dresses, and many more. Meanwhile, in the culinary business, she also offers a variety of products such as fried rice, steak, chicken noodles, seafood, and others. 

3. Youtube Adsense

Rey Utami (instagram.com/reyutami)

A couple who rivals the wealth of Sultan Andara is also active in creating content on their Youtube channel called Reyben Entertainment, which has 1 million subscribers. Their Youtube content is quite popular thanks to their generous actions that they often highlight.

This couple, who met through dating apps, often helps street vendors by buying their snacks in large quantities. Rey's friendly and humble personality towards the sellers often receives praise from the viewers. One of their viral content segments, WAKTUNYA JAJAN, became popular when Rey visited a scavenger and sat in the middle of a pile of garbage while having a friendly conversation with the scavenger.

4. Husband's Business of Pablo Benua

Rey Utami and Pablo Benua (instagram.com/reyutami)

As mentioned earlier, most of Rey Utami's wealth, which ranks her as the richest artist in Indonesia, comes from her husband Pablo Benua. Her husband has quite a few businesses in various fields such as law firms and properties.

Aside from being a lawyer, Pablo also has his own law firm called Pablo Benua & Co Law Firm. His career in politics didn't stop there, as he also served as a member of the DPRD (Regional People's Representative Council) of North Sumatra from 2009 to 2014 under the Gerindra Party faction.

Based on his book titled MYSTERY OF MILLIONAIRE, Pablo oversees several businesses such as a mineral water business named PT. Putera Benua, a property business located in Highland, England called Aria LPD, a construction company named CV. Benua Jaya Konstruksi which focuses on Engineering Construction & Construction Consultant, and an investment company called IBis Credit Company.

(kpl/rcl)