Selected as Smartfren Brand Ambassador, UN1TY Wants to Inspire Young People

Kapanlagi.com - Boyband UN1TY has recently been selected as the brand ambassador for Smartfren. UN1TY was chosen as the brand ambassador because they share the same spirit of co-creation and collaboration, while also strengthening Smartfren as a brand that opens opportunities for the entire creative industry.

"So, the reason why Smartfren chose to collaborate with UN1TY is because we see that young people are in line with our mission to open opportunities. We see that UN1TY is truly local, Indonesian Pop," said Roberto Saputra, Chief Brand Officer of Smartfren when interviewed at SCTV Tower, Central Jakarta, on Thursday (13/1).

"This is in line with Smartfren, which is a local brand that aims to develop local talents through the internet," he added.

1. Smartfren and UN1TY's Ambition

© KapanLagi.com/Budy Santoso

In addition, Smartfren and UN1TY share the same ambition to advance Indonesian music and, of course, to make local boy bands more accepted by the Indonesian society.

"Smartfren and UN1TY actually have the ambition of how to make Indonesian Pop Music from this boy band more widely accepted by the Indonesian society. They are also boy bands that heavily rely on the internet and are very digital. That is the synergy between Smartfren and UN1TY," explained Roberto Saputra.

2. Happy to be Brand Ambassadors

© KapanLagi.com/Budy Santoso

The boy band consisting of Fenly, Farhan, Shandy, Fiki, Fajri, Gilang, Ricky, and Zweitson also expressed their happiness to be chosen as brand ambassadors for Smartfren because they share the same spirit to advance the creative industry of the homeland.

"We see Smartfren as a brand that is very close to its customers and young people. We also feel that Smartfren has the same spirit and creative music. There are even many initiatives to support the creative industry of the homeland. So, we are very happy to finally become brand ambassadors," said Fenly.

3. UN1TY Wants to Be an Inspiration for Young People

© KapanLagi.com/Budy Santoso

Fenly represents the other friends who also hope that UN1TY's works, in collaboration with Smartfren, can be an inspiration for young people.

"Our prayer is that we can collaborate and inspire our friends, especially young people who are still struggling to create, and we can be an inspiration for them and in the end they can inspire the next generation," said Fenly.

4. No Drama No Hassle

© KapanLagi.com/Budy Santoso

On that occasion, Smartfren also launched its latest product, Smartfren Unlimited, with the benefit of double FUP, which will definitely provide an internet connection experience with no drama and no hassle.

"We also provide a new internet service this year, where we offer unlimited products that are now given with a double quota," said Djoko Tata Ibrahim, Deputy CEO of Smartfren.

"Of course, with a sufficient quota like this, Smartfren users will feel the freedom to use the internet for all activities, such as learning, creating, and working. No drama, no hassle," he concluded.

5. Smartfren Unlimited Package

© KapanLagi.com/Budy Santoso

The Smartfren Unlimited package promoted by UN1TY provides many advantages, namely customers are free to access all applications for 24 hours, get double FUP, and make unlimited calls to all Smartfren numbers.

The benefits of double FUP can be obtained by purchasing the Smartfren Unlimited daily package of 1.5 GB per day for Rp.100,000 with a bonus of 1.5 GB FUP per day and a validity period of 28 days. The Unlimited daily package of 1 GB per day is priced at Rp.80,000 with a bonus of 1 GB FUP per day and a validity period of 28 days. In addition, there are still several other daily unlimited options.

(kpl/rhm/rsp)