Support the Campaign 'Women Without Risk Burden', Artists Cantika Felder, Rima Melati Adams, and HIvi enliven the Dara To Be Fit Event

Kapanlagi.com - The campaign 'Women Without Risk Burden' is presented by PT AXA Mandiri Financial Service and PT AXA Insurance Indonesia as proof of support for women aimed at raising awareness that women have greater risks because they are less protected. This fact is the basis for AXA Mandiri & AXA to invite women to anticipate risks with protection solutions that suit their needs, and focus on having a better quality of life.

As part of the 'Women Without Risk Burden' campaign, AXA Mandiri and AXA held the 'Dare to Be Fit' event at Senayan Park, Saturday (21/10), which focuses on three major themes: physical health, mental health, and financial health. Therefore, to support this event, AXA Mandiri and AXA brought in 3 famous influencers.

1. Attended by Famous Artists

Dare to be Fit: KapanLagi.com/Muhammad Akrom Sukarya

They are Cantika Felder who will share sports tips to maintain physical health, then there is Tiara de Thouars who shares tips for maintaining mental health, and there is Rista Zwestika who will share tips on financial management, these three tips are expected to help Indonesian women live without the burden of risks. Regarding this campaign, Handojo G. Kusuma, President Director of AXA Mandiri believes that health is important, especially since women can be vulnerable to critical illnesses.

"At AXA Mandiri and AXA, we believe that health is the most important thing to carry out daily life and the foundation for achieving dreams," said Handojo during a press conference at Senayan Park, Jakarta, Saturday (21/10).

"Women are more vulnerable to several types of critical illnesses, such as breast cancer and stroke. Even according to WHO in 2023, there will be 2.3 million breast cancer diagnoses. Prevention through a healthy lifestyle, early detection, and having health protection, is the way to stay fit and protected," he continued.

2. About Mental Health Issues

Dare to be Fit: KapanLagi.com/Muhammad Akrom Sukarya

Niharika Yadav, the President Director of AXA Financial Indonesia, also stated that mental health is now a real and crucial issue. Therefore, through the campaign 'Women Without Risk Burden', AXA Mandiri and AXA support women in Indonesia by striving to minimize women's risks by providing protection that meets their needs.

Through various comprehensive protection solutions that are easy for businesses and individuals, AXA Mandiri and AXA strive to help manage future risks and make life more peaceful.

In addition, the excitement of the 'Dare to Be Fit' event, which can be enjoyed with family, not only presents exercise activities and talk shows, but also various interesting activities at the provided stalls, aimed at inspiring physical, mental, and financial health. At the end of the event, visitors are invited to enjoy the performance of the pop band 'Hivi' with their hit songs.

(kpl/irf/glk)