Batavia Pictures Acquires Kemala Diary, Potential for Global Reach Through Game and Collaboration with MRJN Clothing Line

Kapanlagi.com - Jakarta, October 27, 2021 - After the success of the animated films PETUALANGAN SINGA PEMBERANI and RIKI RHINO in early 2020, Batavia Pictures continues the success of local Intellectual Property (IP) development by acquiring Kemala, a Line Webtoon comic with a horror genre. On Wednesday (27/10), during the Press Conference Riki Rhino Goes International event held at Allianz Ecopark Ancol, Batavia Pictures announced the acquisition of local IP development Kemala by Sweta Kartika, which is a digital publishing platform - based on the web or mobile - for comic writers and comic enthusiasts.

Batavia Pictures, with its experience, resources, and network, believes in the potential of Kemala to grow rapidly, combined with its creativity and uniqueness as a local IP with a horror genre that provides its own style and fans. Sweta Kartika, as the writer, stated that Kemala will continue to grow into a large and unique IP product, bringing historical, cultural, and humanitarian values in the form of fantasy-mystery stories.

Lucki Lukman Hakim, the Film Producer of Batavia Pictures, also stated that the development of Kemala is not only limited to digital and print comic versions but will also be developed into other media formats. "Kemala is very likely to be made into a wide-screen animated film. This will be the first horror genre animated film in Indonesia. Kemala's horror is smart, so it can be enjoyed by a wide audience," Lucki continued regarding the development plans after the acquisition process.

1. Worldwide Potential Through Games

Press Conference Riki Rhino Goes International (KapanLagi.com/Mathias Purwanto)

Similar to Batavia Pictures' efforts in developing the animated film RIKI RHINO, Lucki Lukman Hakim continues that Kemala has the potential to go global through the gaming platform. This includes a theme park that is planned for the future. Producer Genesis Timotius, in response to Batavia Pictures' interest in acquiring Kemala, provides his input.

He sees Kemala as something interesting, like Line Webtoon. Not only that, he acknowledges its intriguing concept, both in terms of storyline and graphics. He is also interested in further development starting from the upcoming Season 2. In the upcoming Season 2, Batavia Pictures and Kemala are also collaborating with the Bandung-based clothing line, MRJN, which has a strong gothic theme in its collection.

2. Collaboration with Clothing Line

Clothing Line MRJN Kemala (KapanLagi.com/Personal Documentation)

This collaboration has resulted in an exclusive merchandise collection of MRJN x Kemala and printed comic Kemala volume 2. MRJN welcomes this collaboration positively. It is an innovation in developing its products, by combining the characters from Kemala with MRJN's design supported by the latest production techniques to produce innovative apparel products. MRJN's hope is to grow together as a local creator and together promote the progress of the national creative economy industry.

Exclusive collection of MRJN X Kemala can only be found through the MRJNstore.com website, which will be released on October 31, coinciding with Halloween. In line with MRJN, Batavia Pictures expresses its intention to develop more local IPs and hopes to achieve worldwide popularity; Batavia Pictures is ready to collaborate with various products and categories and hopes to make a positive contribution in promoting the development of the creative economy in the homeland.

(kpl/pur/mag)