The December Variety Show Brand Reputation has been announced by the Korean Business Research Institute. This ranking is determined through consumer participation analysis, interactions, media coverage, public awareness, and viewer ratings of 50 popular variety programs, using big data collected from November 5th to December 5th. TV Chosun's "Tomorrow's National Singer" still maintains its position at the top for this month with a 48.14 percent increase in its brand reputation index since November. The ranking analysis is also selected based on its positive impact on society. Curious about the top 10? Let's find out more!
Written by: Salma Tsabita Wiradara