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Kapanlagi.com - Various efforts have been made by the government to encourage the economy to recover after being affected by the pandemic. Collaboration with various parties is also being carried out, one of which is Bank BRI which is actively working to encourage the revival of MSMEs that are the backbone of the country's economy. In the context of Bank BRI's 125th anniversary, Bank BRI provides tangible evidence of encouraging the revival of national MSMEs through the national movement #BanggaBuatanIndonesia.
Most recently, Bank BRI held the UMKM EXPO (RT) BRILIANPRENEUR 2020 creative industry exhibition, you know. This event started from December 1-15, 2020 and the peak of the event itself will take place on December 10-13, 2020. Check out the highlights!
More than 400 export-oriented MSMEs gathered here, consisting of Fashion, Home Decor & Craft, Accessories, Beauty, and Food & Beverage categories. What's even cooler is that the MSMEs participating in this event have undergone a series of curation processes by eight professional curators from Indonesia!
BRI President Director Sunarso stated that MSMEs play a very important role in Indonesia in building strength and driving the national economy.
“As a bank that focuses on the development of the MSME sector, Bank BRI has so far fostered Indonesian MSME players to participate in the upward mobility program. We know that Indonesian MSME creative products are not only valuable in terms of creativity and economy but also have quality advantages that can penetrate the global market. The UMKM EXPO(RT) BRILIANPRENEUR 2020 program is one of our strategies in empowering UMKM Naik Kelas and preparing business actors to enter the global market, and we are ready to assist them in exporting products," he said.
The most interesting thing is that UMKM EXPO(RT) BRILIANPRENEUR is held in a hybrid format, namely UMKM Virtual Exhibition and UMKM Showcase through various captivating art installations. BRILIANPRENEUR 2020 is held to provide a platform and showcase the best UMKM products from within the country and to encourage the improvement of UMKM competitiveness in order to penetrate the international market. This program is also part of Bank BRI's commitment and one of the steps to increase the capacity of UMKM actors for export market expansion.
In an effort to encourage the revival of UMKM in Indonesia, UMKM EXPO(RT) BRILIANPRENEUR 2020 has a series of interesting activities, including Business Matching by connecting UMKM with international buyers virtually.
There is also a talk show featuring 63 speakers with 27 topics on UMKM acceleration, coaching clinics with 10 speakers and 7 topics, as well as an online Bazaar at Indonesia Mall BRI featuring products from UMKM industries throughout Indonesia. You can access this online Bazaar through the website www.brilianpreneur.com and the BRILian Young Entrepreneur and Best UMKM Expo Awards.
Despite being in the midst of a crisis, Bank BRI remains committed to helping UMKM stay connected to the market and expand the reach of product sales. This is also aimed at driving the national economy through a number of concrete steps, such as focusing on UMKM recovery efforts by providing a digital ecosystem. There is also a 3D Virtual Expo platform that will showcase UMKM products in a digital package. Bank BRI has promoted to potential buyers abroad in the USA, Canada, Latin America, Europe, Asia, and the Middle East.
"By taking advantage of this momentum, it is hoped that UMKM in Indonesia can rise through digital transformation during the pandemic and Indonesian products can penetrate the global market so that UMKM can increase Indonesia's export transactions and boost the national economy," concluded Sunarso.
Let's check out this cool event on the website www.brilianpreneur.com!
(adv/wri)
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