Gen Z Wishlist on Harbolnas 10.10: What Items Will Be Their Target?

Kapanlagi.com - Every year, Harbolnas 10.10 is always an eagerly awaited online shopping event. Big discounts, flash sales, and all sorts of cheap promotions are reasons why many people go crazy on this beautiful date. Now, when talking about who is most excited to hunt for their desired items, the answer is clear: Gen Z. This generation is known for quickly catching trends, easily tempted by viral content, and definitely the most up-to-date on contemporary products.

So, what items are likely to be hot commodities for them during Harbolnas 10.10 this year? Let's take a peek at the predictions!

1. Factors Influencing Gen Z Shopping Trends

Illustration of an online shopping cart. (c) jilapong/Depositphotos.com

Gen Z has shopping habits that align with their character. What are the factors that influence shopping trends among Gen Z?

- Budget-friendly prices

Gen Z loves hunting for promotions because most of them are still students, so their budget is limited. Flash sales, cashback, and vouchers are their main tricks to get their desired items without breaking the bank.

- Aesthetic and functional

For Gen Z, items are not just about function, but they also need to support their lifestyle. Aesthetic items are usually the preferred choice because they can look cool on social media while also being useful in daily life.

- Influencer effect

Gen Z is easily inspired by content creators or their idols. If a product appears on TikTok's FYP or is worn by a favorite influencer, it often becomes a wishlist item for many.

- Environmental awareness

More and more Gen Z are concerned about sustainability. Eco-friendly products, environmentally friendly packaging, or brands that have green campaigns are more likely to catch their attention.

2. Predictions for the Most Searched Item Categories by Gen Z

Illustration of a woman unboxing a shopping package. (c) leungchopan/Depositphotos.com

If we look at their character and personality, here's a list of items that Gen Z is eyeing during Harbolnas 10.10.

Trendy Fashion & Accessories

Gen Z always has a way to stand out. Starting from streetwear, oversized t-shirts, cool sneakers, to aesthetic bags that match OOTD outfits. Thrift looks are still a favorite, especially if you can get them at a bargain during Harbolnas.

Beauty & Skincare

It wouldn't feel complete if Gen Z didn't shop for skincare or beauty products. Lip products in natural shades, affordable local sunscreens, and unisex perfumes with fresh scents are expected to be in demand. Additionally, local brands are increasingly favored due to their good quality and friendly prices.

Gadgets & Digital Accessories

When it comes to gadgets, Gen Z doesn't want to be left behind. Mid-range smartphones with good cameras, wireless earbuds for listening to music, and smartwatches for an active lifestyle are predicted to sell well. Don't forget about cute phone cases and accessories that make gadgets more personal.

Hobbies & Lifestyle

Gen Z is known for having many interests. Products for hobbies such as home workout sports equipment, art supplies for those who love creative content, K-pop idol photocards, and board games for hanging out with friends can become trends this Harbolnas.

Home & Living

Room decorations remain one of the favorite wishlist items. Colorful LED lights, fluffy rugs, and minimalist shelves that make the room more aesthetic are definitely sought after by Gen Z to beautify their personal spaces.

3. Smart Shopping Tips for Gen Z on Harbolnas 10.10

Illustration of an online shopping cart. (c) VitalikRadko/Depositphotos.com

Harbolnas discount promotions often lead to overspending, but shopping should still be strategic to avoid going over budget. Here’s the guide!

1. Make a wishlist first

By creating a shopping list before the big day, Gen Z can stay focused and not be tempted by discounts on items they don’t actually need. This also helps prioritize spending so the budget doesn’t get blown.

2. Compare prices

A single product can have different prices on each e-commerce site. Gen Z usually diligently compares prices to ensure they get the best deal before checking out.

3. Take advantage of additional vouchers

In addition to discounts from e-commerce, there are also additional promotions from banks or e-wallets. If used correctly, the price cuts can be even larger, making shopping more economical.

4. Prioritize quality

Even though they are tempted by trends, Gen Z still chooses quality products that are durable. This way, shopping becomes more prudent and not just following the hype.

For Gen Z, shopping is not just a consumption activity but also a form of self-expression. Harbolnas 10.10 is an exciting moment to hunt for trending products while still aligning with their lifestyle. From fashion to gadgets, all their choices always have a story. So, are you ready to hunt for the products that Gen Z is after?

(kpl/wri)