Keanu Agl Succeeds in Being an Example of Improved Mood When Hair is Not Tired

Kapanlagi.com - Usually seeing Keanu Angelo or Keanu Agl getting angry in his content. It turns out that one of the causes is because of his tired hair.

Not many people know that the restlessness that can ruin someone's mood can come from unhealthy hair. Keanu experienced it and it made him often in a bad mood throughout the day.

Keanu's problem is finally solved after he used Pantene products. It's quite surprising, a brand that is known for beautiful and smart women, appointing Keanu as their new brand ambassador.

1. Reasons for Choosing Keanu

Keanu Agl from screenshot © YouTube Pantene Indonesia

When met virtually, Anggia Pulungan, the Brand Director of Pantene Indonesia, stated that Keanu was chosen for several reasons. One of them is because the hair problems experienced by Keanu are often felt by hair owners in Indonesia.

"Actually, before we choose a Brand Ambassador, we make sure that they have hair problems that can be solved with Pantene. Authenticity is important. Not just for the sake of endorsement, but also to try the product. He (Keanu) also said that he feels the difference," said Anggia.

2. Pantene Hair Supplement

Keanu Agl from screenshot © YouTube Pantene Indonesia

Pantene provides care for tired hair experienced by Keanu with their newest product, Miracle Hair Supplement. This product is not only for women, but for all genders who experience tired hair problems.

"It turns out that 50% of Pantene users are men. But maybe they're embarrassed. With Keanu, we want to make Pantene more inclusive. So that they feel like they have the license to choose the right product," said Anggia.

After regularly using Pantene Miracle Hair Care, Keanu's hair is recharged. Keanu realized that taking care of hair is not enough with just shampoo.

With healthier hair, Keanu's mood improves. Now he is tasked with educating the public to realize that hair supplements are also important for maintaining the health of hair itself.

3. Keanu Effect

Keanu Agl from screenshot © YouTube Pantene Indonesia

Since its launch, Keanu's promotional video with his tired hair has been viewed more than 22 million times. Sales of Pantene Hair Miracle have also increased, even sold out everywhere.

"Sales of Hair Supplement have increased, which means consumers are starting to be educated. In addition, we also talk about the fact that hair is not just about shampoo. We didn't expect such a response. We are grateful because people are educated and aware that shampoo alone is not enough," said F. Kurniawan Mista, Senior Brand Manager of Pantene Indonesia.

(kpl/phi)