Kapanlagi.com - Every child born into the world has a unique combination of talents, interests, and characteristics that define them. As parents, we have a role in creating a good environment, guiding, and maximizing this potential. Support for this can have a positive impact on the child's development and self-confidence in the future.
Of course, as parents, we want our children to succeed with their abilities. Therefore, it is important for parents to find activities or events that are suitable for developing their children's talents and interests from an early age. Kenneth A. Kiewra, Professor of Educational Psychology at the University of Nebraska-Lincoln, in his book "Nurturing Children's Talents: A Guide for Parents," says that children need managers, usually parents, to develop their talents. Furthermore, he states that talent is not innate but shaped, and parents have a significant influence on it.
One talent search event that parents can participate in to channel their children's talents is The Rising Kids 2023, initiated by Kino Indonesia's brands, Snackit Marshmallow and Cap Kaki Tiga Anak. The Rising Kids is an initiative program aimed as a platform to search for the best talents of elementary school children, focusing on developing their potentials. After previously being successfully held in Jakarta, this time The Rising Kids 2023 Season 2 is present in Bandung.
Nurindra Prawarianto, Chief Commercial Officer of Food & Beverage Kino Indonesia, said, "After previously being successful in Jakarta, The Rising Kids 2023 Season 2 is now present in Bandung. Kino Indonesia hopes that this event will help parents in developing their children's talents and interests in a more directed manner, so that they become more confident and maximize their potential in a positive way. This is our commitment to directly contribute to the development of the younger generation and create a brighter future for Indonesian children."
A total of 10,000 children from 30 elementary schools in Bandung participated in The Rising Kids 2023 Season 2 event, which took place from November to December 2023. This talent search competition is divided into 3 categories: Fashion Show, Coloring, and Got Talent. Eventually, out of the 10,000 participants, 270 children will be selected to compete for the title of champion at the Grand Final of The Rising Kids 2023 Season 2, which will be held on December 22-23 at Bandung Indah Plaza (BIP).
Not only a talent search event, this event also becomes an opportunity for Kino Indonesia's brands, Snackit Marshmallow and Cap Kaki Tiga Anak, to get closer and interact with their loyal customers. "Not only providing a platform for developing children, The Rising Kids 2023 is one way for us to have two-way communication with our loyal customers. Therefore, we also present a talk show "Discovering My Talent" with Tasya Kamila during the Grand Final so that parents can also get information and knowledge on how to develop and maximize their children's talents for their future," Nurindra concluded.
(kpl/pit)
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