Kapanlagi.com - Padang Cuisine always holds a special place in the hearts of the Indonesian people. With a rich flavor of spices and a distinctive presentation, this specialty from West Sumatra has become a favorite among various circles. It’s no wonder that Padang restaurants can be easily found in different regions.
Interestingly, several local celebrities also see great potential in this culinary business. With various unique concepts and their own advantages, they present Padang restaurants that are not only delicious but also have their own identity.
From premium concepts to unusual presentation innovations, here are four celebrity-owned Padang restaurants that you must try!
A must-try Padang restaurant owned by a celebrity. (credit: instagram.com/padangpayakumbuah)
Arief Muhammad launched a Padang restaurant named Payakumbuah in 2022. Its popularity soared thanks to a concept that divides the target market into two, namely Payakumbuah Restaurant for the premium class and Payakumbuah Eatery with more affordable prices.
To ensure the authenticity of the flavors, Arief ensures that raw materials such as rice, chili, and spices are sourced directly from West Sumatra. Even the chefs who cook come from the region. The favorite menu here is dendeng batokok, available in green chili and red chili variants. Additionally, there are also balado smoked fish, gulai tambusu, and balado eel.
A must-try Padang restaurant owned by a celebrity. (credit: instagram.com/gadangbarubah)
Entering the year 2025, Deddy Corbuzier presents a Padang restaurant named Gadang Barubah located in Pollux Mall, Cikarang. The uniqueness of this restaurant lies in its serving system that uses a conveyor belt, similar to sushi restaurants.
You can choose from various dishes that rotate on the moving escalator, such as rendang, ayam pop, sambal ijo, and hot plate tunjang. One of the signature dishes here is the hot plate tunjang curry, which has a soft texture with a distinctive smoky aroma.
A must-try Padang restaurant owned by a celebrity. (credit: instagram.com/raffinagita1717)
Raffi Ahmad also joins the culinary business by opening a Minang restaurant named Minang Bersaudara. One of its branches is located in Pluit Muara Karang, North Jakarta.
This restaurant is the result of a collaboration between Raffi and small and medium enterprises (SMEs) that combines the distinctive flavors of Padang and Medan cuisine. The specialty of Minang Bersaudara lies in its rendang, which uses brownish shank meat with a soft texture and a little bit of fat.
A must-try Padang restaurant owned by a celebrity. (credit: instagram.com/kemalmochtar)
Celebrity and radio broadcaster Kemal Mochtar has also ventured into the culinary business by opening a Minang specialty restaurant called Nasi Kapau Langganan. This restaurant is located in Kemang, South Jakarta, and is known for its various mouth-watering side dishes.
One of the side dishes that often becomes a customer favorite is crispy eel with green chili, fried egg in curry sauce, pop chicken with green chili, and savory spiced clams. Other popular dishes include tambusu, a type of beef intestine filled with a mixture of eggs and tofu.
This restaurant usually offers a unique concept, such as serving with a conveyor belt, premium ingredients, and a more modern dining experience.
Not always. Some restaurants offer affordable prices, while others target the premium market with higher quality ingredients.
What do KLOvers think about this? Come on, write in the comments! If not now, when?
(kpl/vna)
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