New Record from dr. Richard Lee Causes a Stir: Moves Shop to Shopee Live, Breaks 8 Billion Turnover in 2.5 Hours

Kapanlagi.com - The name dr.Richard Lee is certainly familiar to those who always follow the latest news in the entertainment world. The figure known as a beauty expert and businessman has attracted a lot of attention from netizens. In addition to having a beloved skincare brand, recently dr.Richard also caused a sensation among netizens.

Yup, just moved his shop to Shopee Live, dr.Richard Lee managed to achieve a fantastic record. In order to celebrate the 8.8 Grand Beauty & Fashion Festival campaign, dr. Richard Lee made his debut live streaming to accompany beauty product shoppers on Shopee Live. Surprisingly, Dr. Richard revealed that he managed to break through sales of up to 8 billion in just 2.5 hours! This is certainly a new record that surpasses Sultan Andara's previous record!

“2.5 Hours and got 8 BILLION RUPIAH! Shopee Live is truly amazing, it's so crowded! You guys are amazing compared to other platforms, Shopee's live streaming is extraordinary! The target was only 2 billion, but in just 2.5 hours, it reached 8 BILLION RUPIAH!!! It's really amazing, the cheapest is only on Shopee Live! And for all of you who didn't get a chance today, wait and keep watching my live on Shopee Live! Don't forget! Thank you to everyone who checked out with me!" quoting Dr. Richard's words from the video post on Instagram Story @dr.richard_lee on Tuesday, August 1st.

It is known that Dr. Richard moved to his first store and held a live streaming session through his Goddesskin by Athena account for 2.5 hours nonstop. The Shopee Live session with Dr. Richard is one of the highlights of the 8.8 campaign and has received an incredible response from users.

There is also tremendous enthusiasm from Shopee users who are also loyal fans of dr.Richard and Athena Beauty Clinic who participated in yesterday's live streaming session.

A new record set by dr.Richard surpassed the previous record set by Sultan Andara. In just 2.5 hours, dr.Richard achieved a total transaction of 8 billion! Truly an extraordinary achievement compared to the previous record set by Sultan Andara, where the total transaction was 7 billion during the peak of the 7.7 Shopee Live Bombastis Sale campaign last month.

The personality of dr. Richard, who is known as a successful entrepreneur in the skincare business, has recently gone viral due to his content with beautiful local artists, once again achieving his bombastic success. Offering massive discounts for Athena products with a 50% discount has made users even more enthusiastic about shopping. Not only promotions, but dr.Richard also interacts with viewers on Shopee Live and even provides free consultations. He answers various stories, complaints, and provides solutions directly to users' skin problems. In addition, he also explains the products offered in detail and interacts by reading comments and answering questions related to product details in the chat column.

The excitement of the 8.8 Grand Beauty & Fashion Festival campaign is filled with a series of local artists who fill the live streaming on Shopee Live. Every day there are surprises and bombastic promos that can be enjoyed by users. Besides dr.Richard, the series of live promo sessions until the peak of 8.8 will be filled by Ruben Onsu, Sarwendah, Raffi Ahmad, Keanu, and Nikita Mirzani. Users can enjoy a complete range of products and the best prices on Shopee with discounts up to 50%.

There is no doubt, with dr.Richard's live streaming experience on his social media account and being the head doctor of his own clinic, the interaction built through live stream sessions on Shopee Live is very exciting, informative, and increases the attractiveness of Shopee users. The first collaboration between dr.Richard and Shopee apparently achieved a new success. And of course, there will be many other surprises presented in the next campaign.

Aside from the extraordinary achievements, this record achievement is also influenced by the strong features used, namely Shopee Live. Shopee Live is the most frequently used live streaming feature for online shopping, far surpassing its closest competitors. Where, 69% of respondents choose Shopee Live as the most frequently used live streaming feature by the Indonesian community above its competitors, such as the new player TikTok Live, which is far behind with 25%.

In line with the data on live streaming platform usage, Shopee shows the highest market share in terms of the number and value of transactions. In terms of the share of order transactions, Shopee successfully recorded the highest share of order transactions (56%) in the last 6 months compared to TikTok Live with a percentage of 30%. Meanwhile, in terms of the share of revenue transactions, Shopee also ranks first in recording the largest share of revenue transactions, which is 54%, while TikTok Live is 31%.

The special sales record achieved during the live session with Goddesskin by Athena for 2.5 hours nonstop is certainly proof of the success of the collaboration between Shopee and dr.Richard. But wait, the excitement doesn't stop there because there are still other promos that are full of enthusiasm on Shopee.

You can enjoy shopping on Shopee Live, All 50% Off, Cheapest on Shopee. Users can find various needs while shopping on Shopee Live while enjoying an easy and interactive shopping experience. Not only that, there are also many promotions for all items starting from 8pm every day! So, are you curious about what other surprises will be presented in Shopee Live? Keep following the updates!

(kpl/wri)