Get to Know Do Boxe, Local Activewear Brand from Bali that Supports Miss Universe Indonesia-Bali

Kapanlagi.com - Beauty pageants are still a goal for many women, including in Indonesia. How not, this beauty contest will showcase women like graceful, luxurious and classy princesses in designer clothing. In addition, those who are selected will also represent their country in world-class beauty contests, such as Miss Universe.

Of course, to achieve the goal of becoming a Miss Universe, you must go through a series of auditions starting from the region. One of them is done by Miss Universe Indonesia-Bali. In the midst of the selection process, the Miss Universe Indonesia-Bali committee conducted physical training at Rai Fitness Bali. Bali regional finalists received Pilates classes.

They looked enthusiastic about exercising in cool activewear. Who would have thought, the activewear they wore was actually made by a local brand from Bali. The activewear brand is none other than Do Boxe, which sponsored the Miss Universe Indonesia-Bali program. Do Boxe sponsored the event by providing activewear for the 16 finalists during the sports session.

1. Activewear Brand that has been around since 2016

Credit: Do Boxe

For those who don't know, Do Boxe has been around since 2016. According to Grace Natalia, the owner of Do Boxe, this brand started online, specifically from a community of friends who love sports in Bali. "We wanted to have a local sportswear product that is comfortable to wear but also fashionable, unique, and not monotonous in design. All of our fabric materials and production are done in Bali because we want to support local tailors in Bali," she said.

Since then, the Do Boxe brand has become known from one community to another in Bali, Jakarta, Malang, and Surabaya. This is because Do Boxe users share it on their social media. Even some celebrities wear it and post about it when they exercise using Do Boxe. There are Cinta Laura, Luna Maya, Wulan Guritno, Nana Mirdad, Kerenina Sunny, Mieke Amalia, Paola Serena, and also sports-loving celebrity influencers such as Inge Anugerah and Nora Alexandra.

"We are very grateful that since then, Do Boxe has become known because of the enthusiasm of sports-loving friends who share it on social media. Do Boxe products can be obtained not only online but also in several clothing stores or sports places in Bali such as in Sanur, Kerobokan, Seminyak, and Canggu," added Grace.

2. Product Lines Released by Do Boxe

Credit: Do Boxe

Do Boxe releases several product lines, such as Leggings, Sportbra, Hoodie, Tanktop, T-Shirt. This brand also releases clothing lines that can be worn daily, especially for those who like a sporty & simple style, Boxing Gloves, and Sports Bags.

The many product lines make Do Boxe suitable for fans of Boxing, Yoga, Pilates, Gym, Dance, Tennis, and Horse Riding. For horse riding enthusiasts, Do Boxe has its own brand called Do Equez, which is the Do Boxe brand for Equestrian.

3. Advantages of Do Boxe Compared to Activewear Brands

Credit: Do Boxe

Although a local brand, Do Boxe has a plethora of advantages. For example, for Leggings, they have unique and different designs compared to other brand products. Their products are also comfortable to wear, as they are produced in limited quantities, so they are limited edition. When that series is sold out, Do Boxe does not produce it again so that it remains exclusive per design with a certain quantity.

Then for Tanktops, Do Boxe produces "Slogan/Message Print" with words that are suitable for the sports theme, and the Do Boxe tagline is "KILL THE CALORIES". Then, for T-shirts & Muscle Tanktops, they are Do Boxe's first production that immediately boomed and is the only product that will be produced continuously.

In the future, Do Boxe will produce several new products that can be worn not only for sports but also for various events. Do Boxe will also produce several types of new items that have never been produced before, such as merchandise. What's interesting is that Do Boxe will present a product line for children, so they can match their mom's sporty & fashionable style.

(kly/tmi)