Kapanlagi.com - The publicly traded company PT Net Visi Media Tbk (NETV), through its subsidiary PT Net Media Digital (NMD), officially launched its latest Over The Top (OTT) platform, NET Verse. The digital platform NET Verse presents a number of millennial entertainment content from NET that can be downloaded for free via Google Play or the Apps Store.
The launch of the digital platform NET Verse was carried out through the event "Welcome to NET Verse" on NET television on Friday, May 20th, 2022, starting at 8:00 PM WIB, coinciding with NET's 9th anniversary.
According to Deddy Sudarijanto (CEO of NETV), the presence of Net Verse is one of NETV's efforts in developing its digital platform through its subsidiary, PT Net Media Digital (NMD).
"The launch of NET Verse was carried out in conjunction with NET's 9th anniversary, as our creative gift to loyal fans who have supported us with their love for NET's creative content. In addition to NET's long-standing broadcasting media for its viewers, the presence of the Net Verse digital platform also reinforces our vision in developing the potential of NETV's entertainment content and digital innovation through our potential Intellectual Property. The Net Verse OTT platform will invite NET fans to reminisce through its best entertainment content, as well as the presence of a number of the latest updates of its fresh content that can only be enjoyed through NET Verse," explained Deddy Sudarijanto.
credit: Kapanlagi.com/Mathias Purwanto
In the launch of OTT NET Verse, NET television will feature a number of singers who are quite popular with their works, such as Tulus, Tiara Andini, JKT48, Ndarboy Genk, JKT48, Fourtwnty, and Winky Wiryawan.
In addition, “Welcome to Net Verse” will also involve a number of models from Indonesia's Next Top Model (INTM) talent search event, guided by the duo Boy William and Enzy Storia. These guest stars will perform differently, presenting some of their hit songs in different arrangements complete with their interesting choreography.
Ndarboy Genk expressed his pride in being one of the performers in “Welcome to Netverse“, “It feels amazing, impressed, happy, proud, because I used to watch NET TV, now I can participate in enlivening the grand launching of Netverse. Hopefully Netverse can be a blessing and a grace. Everyone, don't forget to download the Netverse application,” said Ndarboy Genk.
According to one member of JKT48, Shani, JKT48 will give a different performance than usual in “Welcome to NET Verse”. “I'm so happy to be involved in the grand launching of Netverse. We have practiced several times and the song has been rearranged.
The first time we heard it, we thought, 'wow, this is something different'. So, we performed the song with excitement. Hopefully NET will become more successful and innovative in the future,” said Shani JKT48.
NET Verse is an Over The Top (OTT) platform containing quality, edgy serial drama content, music programs, and talk shows, anywhere and anytime. The launch of NET Verse will introduce the face of this digital platform directly to the public to access their choice of entertainment content.
credit: Kapanlagi.com/Mathias Purwanto
Added by Olwin Pangaribuan (Vice President Digital NET), “Net.Verse is an over-the-top digital media platform that can also be downloaded for free via Google Play or the Apps Store. Through the launch of NET Verse, we want to bring quality, entertaining, and inspiring content that is suitable for millennials to enjoy anytime and anywhere.
In addition to presenting a number of interesting NET-specific content, NET Verse is also ready to launch a number of new and up-to-date content for young-at-heart entertainment content enthusiasts on the platform,” said Olwin.
The NET Verse platform will present “Tetangga Masa Gitu The Movie” which is ready to satisfy the audience's longing for two unique couples. There is also new content “Match Island” which will color the day with intrigue in the search for partners and romance between 10 charming women and men on a remote island.
Not to be missed, there is “Hidden Gems” which will take viewers on a culinary tour, while enjoying a rich conversation and culture journey with top hosts. In addition to presenting new and fresh content, NET Verse will invite NET fans to reminisce through the flagship programs of previous NET screens that have become the favorite of viewers, such as “Tonight Show” to “Masak Asik”.
The potential growth of the OTT platform market and business in Indonesia is still quite large. Nielsen data shows that the penetration rate of internet-based media audiences in Indonesia is the second highest after television, at 73 percent.
The presence of the NET Verse platform has the potential to attract many users with its fresh millennial content. Moreover, through its Youtube channel, NET has proven to have 18 million unique users and 40 million viewers per month for its creative content.
"The keyword here is New Engagement and New Experience. NETV through Net Visi Media is optimistic that it will grow even bigger in the future through the presence of our digital platform. This is in line with the increasingly developed internet network infrastructure, application technology, and the large interest of digital media users. In addition, the trend in society that always demands new innovations. Not only in terms of content but also in the way of interacting with a program content through technological innovation," said Deddy Sudarijanto, CEO of NETV.
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