Fantastic! Ruben Onsu Breaks New Record on Shopee Live, Earns Rp16 Billion in Shopee 9.9 Campaign

Kapanlagi.com - Fans of the entertainment world in the homeland must be familiar with Ruben Onsu. Known as one of Indonesia's top presenters, Ruben is also known as a successful entrepreneur. He has formed many brands that have been successful in the market.

The latest news comes from Sarwendah's husband. During the peak of the Shopee 9.9 Super Shopping Day celebration held on Saturday (09/09/2023), Ruben, who conducted a Shopee Live session on the @ruben_onsu account, managed to break a new sales record that was fantastic. No kidding, Ruben Onsu earned Rp16 billion in sales during the peak of the Shopee 9.9 Twin Date celebration!

Not the First Record

This is not the first achievement for Ruben in breaking bombastic records on Shopee Live. Previously, he had broken the sales record on Shopee Live by selling more than 100 thousand products in just one day. Of course, this is thanks to the ability of Sarwendah's husband to promote products. Managing various types of businesses with his wife, this father of three is skilled in promoting quality products through Shopee's latest live shopping feature, Shopee Live.

Moreover, there are many tempting promotions throughout the day during the peak of the Shopee 9.9 Super Shopping Day celebration. Starting from the Shopee Live All 50% Off 24-Hour Promotion, Free Shipping for All Stores, to the 9RB Flash Sale for Cars. When else can you bring home an Avanza car worth hundreds of millions for only 9,000 rupiahs, only on Shopee 9.9 Super Shopping Day!

Not only cars, there are also other interesting products sold for 9RB in the Flash Sale during yesterday's Shopee 9.9 Super Shopping Day, ranging from smartphones, beauty products, household appliances, and many more. Shopee friends who participated yesterday surely did not regret it!

In addition to the fantastic promotions, the peak of the Shopee 9.9 Super Shopping Day celebration was also enlivened by top celebrities, one of whom is Ruben Onsu, who hosted live streaming sessions to promote products at the best prices while interacting directly with buyers. As a live shopping host on Shopee Live, this Jakarta-born celebrity successfully generated spectacular sales revenue of billions of rupiahs!

Exciting Shopee Live Sessions

Ruben's experience as a famous TV host for decades in the country also played a big role in livening up the atmosphere throughout the live streaming on Shopee Live. Ruben's live session @ruben_onsu during the peak of the Shopee 9.9 Super Shopping Day was enlivened by viewers thanks to interactive Q&A sessions conducted by Ruben with loyal Shopee users on Shopee Live. Orders skyrocketed, setting a new record to be proud of with a total revenue of up to 16 billion rupiahs.

With bombastic promotions and an interactive host, Ruben Onsu's live shopping session on Shopee Live successfully broke the billion rupiah record thanks to various attractive products offered. Ruben successfully promoted various types of products and sold them like hotcakes, such as body care products, laundry soap, and kitchen utensils.

For his outstanding achievements on Shopee Live, Ruben Onsu didn't forget to show appreciation to all loyal Shopee users who helped enliven the previous Shopee 9.9 Super Shopping Day.

"Thank you, friends, and of course, thank you to all Shopee friends. Thanks to all of you, at the peak of the previous Shopee 9.9 Super Shopping Day, @ruben_onsu's live streaming session on Shopee Live set a new record by successfully achieving sales of up to Rp16 billion. Amazing, Shopee friends, you guys are the coolest, Rp16 billion, not a joke! So keep getting a 50% discount for all products on Shopee Live, Shopee friends. Shopee Live is the cheapest on Shopee!" said Ruben.

Proud Achievements by Shopee

In addition to Ruben Onsu's new sales record of up to Rp16 billion on Shopee Live, there are many other proud achievements that Shopee has accomplished during the peak of the 9.9 Super Shopping Day campaign. One of them is a 30-fold increase in product sales through the Shopee Live feature. Besides sales, public enthusiasm for watching Shopee Live also increased by 7 times during the peak of the Shopee 9.9 Super Shopping Day campaign compared to regular days.

The high interest of the public during the peak of the Shopee 9.9 Super Shopping Day was also felt by business actors on Shopee Live. Various local brands that take advantage of the Shopee Live feature during the peak of Shopee 9.9 have successfully increased their sales.

Take for example BHUMI beauty brand, which managed to increase sales transactions by 27 times. There is also the men's fashion brand Geoff Max, which recorded a transaction increase of 130 times compared to regular days. All of this is thanks to the interactive features and exclusive promotions available on Shopee Live.

The high interest of Indonesian people in shopping online through the interactive live shopping feature Shopee Live has been proven. Currently, in the competition map of live streaming features, Shopee Live is leading far ahead compared to its competitors. This is proven in a research titled 'Understanding Live Streaming Shopping Ecosystem in Indonesia' conducted by Populix in May 2023. The research states that Shopee Live is the most preferred live shopping platform by the public.

In the research, 69 percent of Populix respondents mentioned that Shopee Live is the Brand Used Most Often (BUMO), or the live shopping feature brand most frequently used by Indonesian people. Shopee Live's position far surpasses TikTok Live, which was chosen by 25 percent of respondents. The same research also shows that Shopee Live is the Top of Mind (TOM) brand that is most remembered by Indonesian people when it comes to live streaming shopping, with 60 percent, far surpassing its competitor TikTok Live with 30 percent.

Still on the same research, Shopee Live is also recognized as the market leader, showing the highest market share in terms of the number and value of transactions. In the Share of Orders category, Shopee Live dominates with 56 percent, followed by TikTok Live with 30 percent. Meanwhile, in terms of Share of Revenue, Shopee Live leads with 54 percent, surpassing TikTok Live with 31 percent.

See, there are many attractive offers provided by Shopee Live that entice Shopee users to enjoy the peak celebration of 9.9 Super Shopping Day. All of these promos have been successfully taken by loyal Shopee users. So, don't miss out on other attractive offers available on Shopee Live, including Free Shipping RP0 and 50% Discount. What other promos are you looking forward to from Shopee Live, KLovers?

(kpl/wri)