Ideafest 2024 Returns with a Unique Theme - Too Good to Miss

Kapanlagi.com - Ideafest 2024 returns with a unique theme "I", inviting each individual to see their potential and develop it. In this event, which will take place from September 27 to September 29, 2024, at the Jakarta Convention Center, leading speakers from various industries will share their insights on the importance of self-discovery, creativity, and collaboration to address the challenges of the creative industry.

Nazira, one of the Brand Trusts in the film industry, stated that "Ideafest is an important platform for creative industry players to meet and collaborate. In this field, I have met great individuals who have honed their potential, responding to market needs with creative solutions through film marketing," she expressed during the press conference at the Jakarta Convention Center (JCC), Central Jakarta (September 27).

1. Collaboration Becomes an Important Factor

KapanLagicom/Jihan Putri Rahmadi

One of the key figures behind the sustainability of Ideafest, Bernhard Subiakto, emphasized that collaboration is the main factor that keeps Ideafest relevant to this day. "We collaborate with many parties to break through the challenges of the creative industry. The key is collaboration; from collaboration, new ideas are born. We hope that stronger collaboration will continue to encourage the emergence of fresh ideas, so that Ideafest remains relevant amidst the changing times," he explained.

Jovi and Andovi da Lopez, two content creators known through the YouTube platform, also shared their experiences about the transition from YouTube to musical polarization. According to them, one of the main challenges is balancing between meeting market demands and maintaining their political identity and creativity in their work. "Daring to communicate our own imagination is key. Our work will be extraordinary if we dare to be different, rather than just following a template or imitating," Jovi expressed.

2. The Importance of Gen Z's Role

In addition, Irene Suwandi, a Gen Z content creator, emphasizes the importance of Gen Z's role in creating content that is relevant to today's market. Irene believes that the younger generation has the power to change the content landscape with fresh and creative innovations.

In a discussion about how to start a career as a content creator, Jovi and Andovi offered advice to beginners. "Adaptation and consistency are key," said Jovi. "Don't be afraid to fail," added Andovi, emphasizing that the creative process requires perseverance and courage.

The Ideafest 2024 event showcases how collaboration, self-discovery, and creativity play a crucial role in facing the ever-evolving challenges of the creative industry. With various perspectives from influential speakers, Ideafest remains a main stage for exchanging ideas and inspiration among the creative generation.

(kpl/jhn/cvn)