Presenting New Innovations, IONATION Festival Attended by Thousands of Workout Enthusiasts from All Over Indonesia

Kapanlagi.com - On August 8, 2020, IONATION, The Largest Virtual Music & Workout Festival presented by low-calorie ion drink ION WATER by Pocari Sweat was held virtually via zoom and streamed through video.com. The high enthusiasm was clearly seen from the involvement of many workout enthusiasts from various cities such as Jakarta, Bandung, Medan, Banjarmasin, Makassar, Bali, East Nusa Tenggara, to Nabire Papua.

IONATION became a pioneer of sports events that combine workout and music packaged interactively with the presence of top health and fitness enthusiasts, such as Jennifer Bachdim, Andrea Dian, Yulia Baltschun, Riana Ree, Evelinn Kurniadi, and Penyogastar. Each themed class session, such as Yoga Melody of Breathing, KPOP Workout, Tiktok Training, Disco Fitness, and 90's Retro Cardio.

This festival also sets a new standard for workout events by presenting a sense of togetherness, so even though it is presented virtually, home exercise sessions still feel like being done together and far from being boring.

1. Positive Response from Event Participants

IONATION Festival / Credit: Personal Documentation

Yulia Baltschun, as one of the Fitness Enthusiasts who participated, did not hesitate to praise the IONATION event. On that occasion, Yulia collaborated with DJ Diskopantera in a Disco Fitness session.

"Wow, this is so much fun! Especially this time, I collaborated with DJ Diskopantera who played a combination of super fun disco songs, making the workout atmosphere at home feel like dancing in a famous and exciting disco club in the 80s. It's perfect to be accompanied and hydrated with low-calorie ION Water, so I'm not afraid that the calories burned will be in vain, and of course, my body shape stays maintained!" exclaimed Yulia.

Meanwhile, Jennifer Bachdim was appointed to fill the TikTok Training session. Similar to Yulia, Jennifer also mentioned that IONATION is a new breakthrough that is so much fun to participate in.

"Only in IONATION can we do TikTok while exercising. This is really different from any virtual workout class that has ever existed! Usually, exercise feels tiring and not enjoyable, but this class is different. By presenting various viral TikTok movements, exercise feels very fun. In addition, there is also a sense of togetherness because even though it's virtual, we can still meet friends from various regions," Jennifer continued.

2. Flood of Positive Comments from Participants

IONATION Festival / Credit: Personal Documentation

The event, which successfully brought together thousands of people exercising together through Zoom, also received very positive comments from the participants, who apparently still want fun and healthy sports events, even in the current pandemic situation.

"We are very grateful for the extraordinary enthusiasm shown by workout enthusiasts throughout Indonesia who participated in the IONATION class sessions, as well as the tens of thousands of viewers who watched this festival on video.com. The success of this first-year event encourages us to continue innovating in bringing new breakthroughs to future IONATION events, so that this event is always anticipated by the entire Indonesian community every year. ION Water will always be the most suitable workout companion because besides being able to maintain hydration after exercising, ION Water is also low in calories, so calorie intake can be maintained," said Puspita Winawati, Marketing Director of PT. Amerta Indah Otsuka.

(kpl/gtr)