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Kapanlagi.com - Deep disappointment struck actor Song Joong-Ki after discovering that his latest film, BOGOTA, failed to meet expectations at the box office. At a post-screening Q&A event, he couldn't hold back tears while discussing the difficult situation faced by the film. His presence at the event brought forth a flood of emotions, both for him and the fans in attendance.
The launch of this film was supposed to be a significant moment for Song Joong-Ki's career. However, the low enthusiasm from the audience was a harsh blow for the cast and production team. In his speech, Song expressed his deep gratitude despite the bitterness.
The Q&A event became a space for the actors to share their feelings, including seniors Lee Sung Min and Lee Hee Jun, who spoke candidly about the heavy challenges of facing empty cinemas.
Song Joong-Ki Shares, The Heavy Challenges of Bogotá Amidst the Cinema Crisis (credit: @ZAPZEE)
On January 12, 2025, a post-screening Q&A event for the film BOGOTA took place and was uploaded to YouTube. The event was attended by the main cast, including Song Joong-Ki, Lee Hee Jun, and Lee Sung Min.
However, the atmosphere of the event felt heavy when Lee Sung Min shared his experience of seeing an empty parking lot and the lack of audience attendance. He expressed that such conditions are heartbreaking for an actor.
Song Joong-Ki shares, the heavy challenges of Bogotá amidst the cinema crisis (credit: @ZAPZEE)
Lee Sung Min did not hesitate to voice his frustration over the low number of viewers. "When the cinema is empty, it feels like you want to give up," he revealed with a heavy voice.
On the other hand, Lee Hee Jun highlighted the long struggles behind the film's production, which had been halted due to the COVID-19 pandemic. For him, BOGOTA is a very valuable project despite the reality being far from expectations.
Song Joong-Ki shares, the heavy challenges of Bogotá amidst the cinema crisis (credit: @ZAPZEE)
When it was Song Joong-Ki's turn to speak, he began with gratitude that the film was successfully released despite the difficult situation. He described the current state of the Korean film industry as a significant challenge affecting many parties.
However, emotions began to show when he spoke about his efforts to promote this film. With a trembling voice, he expressed his desire for this work to provide comfort and inspiration to the audience.
Song Joong-Ki Shares, The Heavy Challenge of Bogotá Amidst the Cinema Crisis (credit: instagram.com/hi_songjoongki)
Since its release on December 31, 2024, Bogotá has only managed to attract 400 thousand viewers by January 15, 2025. This number is far from the break-even point of 3 million viewers needed to cover production costs.
The responses from the audience present at the Q&A session varied. Many offered emotional support, but the reality on the ground shows that this film faces significant challenges in attracting public attention.
Song Joong-Ki Shares, the Heavy Challenges of Bogotá Amidst the Cinema Crisis (credit: instagram.com/hi_songjoongki)
Song Joong-Ki closed his speech with optimism, emphasizing the importance of creating quality content during difficult times. He hopes that the film BOGOTA, despite its lack of success at the box office, can still have a positive impact on its viewers.
This statement serves as a reminder that actors and crew will continue to work hard to deliver their best work even in less than ideal conditions.
This film was released amidst fierce competition and a film industry situation that has not fully recovered post-pandemic.
He appeared emotional and shed tears while speaking at the Q&A event related to the film.
(kpl/vna)
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