Soaring Together with Compass: Concrete Evidence of Boundless Collaboration from IM3 Ooredoo

Kapanlagi.com - Collabonation, which is an exciting campaign initiated by IM3 Ooredoo, becomes even more exciting with fresh and unique concepts presented. On March 5, 2020, at M Bloc Space, one of the exciting collaboration agendas that had a positive impact on the current generation was successfully held.

1. Brilliant Collaboration of IM3 Ooredoo with KPR and Compass

Titled Collabonation Soaring Together with Compass, this agenda was born as a brilliant collaboration between IM3 Ooredoo and the popular music group, Kelompok Penerbang Roket, and the shoe brand, Compass. The initial idea for this collaboration was expressed by Benny Hutagalung, Vice President-Head of PR and Brand Activation at IM3 Ooredoo, based on the shared vision and mission between his company and Kelompok Penerbang Roket.

“Our vision and mission are the same, which is to provide a new experience for young people that they have never had before, and thus Collabonation Soaring Together with Compass was born,” said Benny Hutagalung during a press conference at M Bloc Space, Jakarta.

2. Watching the First Live Performance of KPR Bringing a New Single

A different experience can truly be felt by the young generation of the homeland who attended the inspirational event. In addition to having the opportunity to own shoes from the collaboration of KPR X Compass, the audience can also directly follow the release of Coki and friends' latest single. This collaboration was revealed by Fahroni Arifin, Senior Vice President - Brand Management & Strategy of Indosat Ooredoo, as a positive collaboration across industries.

"The collaboration with Kelompok Penerbang Roket and Compass Shoes proves that the Collabonation IM3 Ooredoo campaign can become a positive collaboration platform even across industries for the younger generation to freely create and collaborate together," said Fahroni Arifin.

3. Bring Home KPR X Compass Shoes

These special edition shoes are sold for Rp 658,000 and are available in three designs, each by KPR personnel: Rey Marshall (guitarist), Viki Vikranta (drums), and John Paul Patton (bass). Not only that, Collabonation is even more complete thanks to the performance of Kelompok Penerbang Roket when they performed some of their hit songs. Among them are Mati Muda, Anjing, Jalanan, and their latest single titled Dikejar Setan.

"We are very happy to collaborate with Compass Shoes and IM3 Ooredoo on this tour. Hopefully, the unique experience that we offer in this tour can satisfy the friends who will be present," said Viki Vikranta.

© ©IM3 Ooredoo

Jakarta is the last city and also the sweet ending of the Meroket Bersama Compass tour by Kelompok Penerbang Roket. In the future, #Collabonation itself is expected to provide freedom for the young generation of Indonesia to continue creating collaborations and producing quality digital content. Want to join and collaborate as well, KLovers in Collabonation - Freedom To Collaborate?  Find more complete information at collabonation.id. 

(kpl/zki)