7 Easy and Practical Ways to Sell Online Successfully on Facebook, Increasing Profits

Kapanlagi.com - Facebook is currently one of the most widely used media. Not only for updating status and communication, many people use Facebook to sell online. Yes, trading via Facebook can be promising. However, in order to maximize profits, you need to know how to sell successfully online on Facebook.

This is because selling online is very different from selling in a store or offline. There are several things that need to be carefully considered and done seriously in order to sell successfully online on Facebook. Because selling online cannot be done simply by posting merchandise.

So, how do you sell successfully online on Facebook? To find out, let's take a look at the following reviews, compiled from various sources.

1. Create a Business Account and Comply with the Terms

How to sell successfully on Facebook (credit: unsplash)

Selling online successfully on Facebook certainly starts with creating a dedicated business account. Creating a Facebook business account is also very easy and can be done for free without any charges. To create one, you can follow these steps.

- Open a browser and access the website business.facebook.com.

- After successfully accessing the main page, please click on the Create Account option.

- Fill in every required data, including the fan page. If you don't have one yet, you can create it first.

- After filling in all the data, you can add photos, address, and other admins.

- Once the Facebook business account is successfully created, you can immediately use the account for selling by utilizing various available features such as ad manager and Facebook marketplace.

2. Posting Attractive Product Photos

As mentioned earlier, when selling online on Facebook, you can't just post any product photo. You have to carefully choose and post clear and attractive photos. Make sure the attractive product photos include high-quality, clear images with the right angles. If necessary, use a model's services to make your product photos more attractive.

In addition to photos, you also need to include a description of the product. This way, potential customers can recognize the details and advantages of the products you are selling. By doing so, potential customers will be more interested and confident in making a purchase.

3. Utilize Buy and Sell Groups

Groups feature is one of the advantages of Facebook's social media platform. There are many groups on Facebook specifically dedicated to buying and selling activities. You can take advantage of these buy and sell groups on Facebook to expand the marketing of your products.

All you need to do is join the buy and sell groups. However, make sure to join the buy and sell groups that are relevant to your products. For example, if you are selling automotive equipment, make sure to join groups dedicated to vehicle spare parts or workshop equipment.

Because usually, members of buy and sell groups are the ones who are actively looking for or in need of the products that are often discussed in those groups. That means the opportunity to get customers for your products is wider.

4. Use Copywriting Skills

Selling online on Facebook (credit: unsplash)

Selling on social media is not only about relying on attractive product photos. As a seller who markets products, you also need to be able to compose interesting sentences, create curiosity, and of course, sell in every post. Because by doing so, people who see and read will be moved to buy your merchandise.

This interesting and selling writing skill can be learned through copywriting. With proficient copywriting skills, your Facebook business account will grow and be more sought after.

5. Providing the Best Service

How to sell online successfully on Facebook (credit: unsplash)

One of the most important parts of successful online selling on Facebook is by providing the best service. Yes, even though it is managed online, sellers still need to serve their buyers as best as possible. Sellers should provide their best response to every interaction with buyers, such as through chat or comments.

This best response from sellers can make buyers feel comfortable and valued. Therefore, it is possible that in the future, these buyers will become regular customers in your online store.

6. Add Friends Who Can Be Targeted

To further develop your online selling business on Facebook, don't hesitate to add friends. This popular online selling method on Facebook is useful for expanding your marketing network.

However, make sure not to add friends randomly. It's better to add friends who have the potential to become customers. You can check whether an account can be a target consumer or not through their profile page. From there, you can identify the interests and preferences of the Facebook account owner.

7. Conduct Evaluation

Do evaluation (credit: unsplash)

The last method for successful online selling on Facebook is to conduct evaluations. Yes, evaluations are important to determine the performance of your sales. Have your sales achieved the desired targets and which products are in demand in the market?

Based on the evaluation of product sales income, you can also determine the most suitable and effective promotion and marketing strategies.

Those are some of the reviews on how to sell successfully online on Facebook. Hopefully, they are useful and good luck!

(kpl/gen/psp)