Archipelago International Forms Strategic Partnership with HBX Group: Bringing a More Memorable Travel Experience

Kapanlagi.com - After going through a fairly long pandemic period, the tourism industry is now rapidly recovering. This is because many people are undoubtedly bored having to spend a lot of time at home during the pandemic. Archipelago International, as the largest private hotel group in Southeast Asia, has taken advantage of this opportunity.

Archipelago International has formed a strategic partnership with HBX Group, a leading B2B TravelTech company. This two-year collaboration will leverage the strengths of both parties, complementing each other's efforts to drive expansion, enhance travel experiences, and redefine the B2B travel landscape.

Archipelago International is known for its extensive hotel management expertise and a portfolio of over 200 hotels with 45,000 rooms spread across Southeast Asia, the Middle East, and the Caribbean. Meanwhile, HBX Group has a global network of over 71,000 travel distributors in 190 destinations, providing access to hard-to-reach market segments for Archipelago International.

This collaboration enables Archipelago International to reach the high-value global target market of HBX, expand its presence in broader markets, and solidify its position as a leading hotel operator.

"We are very excited about this strategic partnership with HBX Group, which will undoubtedly drive our expansion and enhance the travel experiences we can offer to our guests. HBX Group's global reach and expertise in the B2B travel sector will be invaluable as we continue to grow in key destinations worldwide," said John Flood, CEO and President of Archipelago International.

"This collaboration is evidence of our commitment to innovation and our strong belief in the power of collaboration to shape the future of the hospitality industry. Together with HBX Group, we will further strengthen our position as a leading hospitality service provider in Southeast Asia and beyond," he added.

1. The Power of Choice and High-Quality Experience

The collaboration between Archipelago International and HBX Group is focused on providing strong hotel options that can deliver exceptional stay and travel experiences. With this partnership, hotels can access:

- Better distribution channels: HBX Group's extensive travel distributor network can significantly expand Archipelago International's reach, attracting a wider audience to hotels under Archipelago International.

- Advanced technology solutions: HBX Group's advanced TravelTech solutions can be a necessary tool for hotels under Archipelago International to optimize operations, enhance guest satisfaction, and drive revenue growth.

"As players in the travel and hospitality industry, we provide integrated products and services that offer convenience for travelers. Collaborating with Archipelago International helps us expand our business in the Asia-Pacific region during a time of high interest in traveling to that region," added Pippa Williamson, Vice President Commercial-APAC, HBX Group.

(kpl/gtr)