Kapanlagi.com - It can be said that a different shopping experience is one of the attractions, especially this year. Observing consumer behavior trends this year, shopping through live streaming features is the main attraction because it brings a fun experience full of interactions.
Not only providing a medium for businesses to reach their consumers, but also walking together and contributing to the growth of the local industry. One of them is through adaptation and innovation, to further enhance attractiveness and provide solutions that can meet the needs of both buyers and sellers.
The dynamic online shopping tendencies of the community are always interesting to observe, especially during periods when shopping euphoria is high, such as the end of the year. Creative and informative visual content also influences shopping decisions.
Shopee Video becomes one of the spaces for creativity for MSMEs and local brands to provide information and entertainment about their products through attractive short video content. In the 12.12 Birthday Sale, there was a surge of enthusiasm from users in utilizing this feature, where the peak of the campaign saw a 45-fold increase in orders through Shopee Video compared to normal days.
In addition to video content creation, live streaming features also remain an attractive shopping style that catches users' attention. In this year's 12.12 Birthday Sale campaign, Shopee Live sessions attracted a lot of attention, with transactions increasing more than 49 times at the peak of 12.12.
This high enthusiasm opens up greater opportunities for local businesses to improve performance and sales. The interactions provided, the excitement of promoting a product, and the ease of answering potential buyers' questions are three of the many advantages offered by Shopee Live.
Seeing the high shopping activities in the midst of welcoming the end of the year, this period can be a space to bring greater opportunities and chances. Through its iconic 12.12 Birthday Sale campaign, the excitement of offers on Shopee Live & Shopee Video became part of the festive 8-year celebration of Shopee's operation.
The interaction and excitement presented through an engaging shopping experience caught the attention of users. The peak of the 12.12 Birthday Sale campaign recorded a 10-fold increase in transactions for local products compared to regular days.
According to Monica Vionna, Head of Marketing Growth at Shopee Indonesia, since its inception in society, the 12.12 Birthday Sale campaign is Shopee's effort to appreciate the support of the entire ecosystem that has collaborated to continue growing and developing together with Shopee.
"Not only a celebration of age, this special moment is optimized by us to create consistent positive impacts. In line with our mission to continuously improve the quality of life for all users, we are delighted that the 12.12 Birthday Sale can always provide more benefits to each ecosystem," said Monica.
Monica added, "This year we can witness the growth of local brands and SMEs with the increasing enthusiasm of users towards local products, the completeness and range of attractive offers that provide maximum benefits for buyers, and the latest features that provide creative space for content creators to expand their reach."
So what are you waiting for? Get a more convenient and practical shopping experience by downloading the Shopee app for free on the App Store or Google Play Store. Don't forget to activate ShopeePay too!
(kly/tmi)
Cobain For You Page (FYP) Yang kamu suka ada di sini,
lihat isinya
Local products sold from the fashion category increased up to 6 times and the beauty category increased more than 8 times during the peak campaign.
In fact, this can truly be enjoyed with the Airport Transfer Benefit from Danamon Privilege.
At the Come See Mie event, there are many special menu creations presented by Mie Sedaap.
Shopee friends who successfully obtained invitations and attended the TV Show Shopee 12.12 Birthday Sale event held in Jakarta were also very excited!
JKT48, Mahalini, Rizky Febian, and Lyodra once again present a spectacular performance for all loyal Shopee users.
Appreciating someone else's work doesn't have to be extravagant. Just keep it simple, as long as the artist can feel your appreciation.
In line with the government's mission to support the development of digital economy for SMEs, Shopee's program and features provide opportunities for local brands & SMEs.
Not just any live, Zulhas becomes the host of Shopee Live and offers local UMKM products!
Those who act fast can buy various products worth millions up to hundreds of millions of rupiah with only Rp12,000.
So, what kind of creative ways can be tried to make innovative works more advanced?
What are some technology trends that can make artwork more advanced and easier?
Create a mix and match outfit that makes work more enjoyable with the right fashion trend.
Follow
Rekomendasi