Fantastic Achievement, JKT48's Presence Makes Shopee Live Erigo Earn 5 Billion in Less Than 10 Minutes!

Kapanlagi.com - For fashion enthusiasts in the country, Erigo is definitely not a stranger. This well-known local fashion brand has a cool collection that is loved by young people. Not only that, its collection has even appeared in one of the world's prestigious fashion events.

This time, Erigo once again brought surprising news to netizens. It's not without reason, because this fashion brand has successfully achieved a record turnover of Rp5 billion in less than 10 minutes through a sales session on Shopee Live in collaboration with JKT48!

Promotion with JKT48 on Shopee Live

Erigo once again achieved an achievement in the live streaming session on Shopee Live which took place on Friday (18/8/2023). In collaboration with JKT48, Erigo offered discounts of up to 80 percent for purchases made during the live session. In less than the first 10 minutes of the live session on Shopee Live, JKT48 fans immediately flocked to various products offered by Erigo, making Erigo earn Rp5 billion in revenue.

The sales record in less than the first 10 minutes is inseparable from the enthusiasm of loyal JKT48 fans, who bought the latest collaboration t-shirt collection from Erigo x JKT48. This limited edition collection presents various attractive designs, featuring the names of each JKT48 member on the front of the shirt.

Less Than 10 Minutes, Orders Explode!

The lucrative income obtained by Erigo in less than 10 minutes was obtained after receiving more than 33 thousand orders. Thanks to this achievement, Muhammad Sadad as the owner of Erigo gives the utmost appreciation to the fans, JKT48, and also Shopee as the provider of interactive live shopping feature, Shopee Live.

Thank you also conveyed by Muhammad Sadad to all other parties who helped make their live streaming successful on Shopee Live, to achieve the target revenue within a relatively short duration.

"The entire Erigo family would like to express our gratitude to all JKT48 fans, as well as all Shopee teams involved. Our hard work on this Independence Day has paid off. We have been working together with JKT48 for 7 years and our struggle together has not been in vain. From the bottom of our hearts, we say thank you very much," said Muhammad Sadad in the 14th minute of the live streaming on Shopee Live Erigo with JKT48 on Friday (18/8/2023).

The success of Erigo's sales with JKT48 on Shopee Live is also acknowledged by the actor and presenter known as Sultan Andara, Raffi Ahmad, through a post on his Instagram account @raffinagita1717. The post shows him participating in the live streaming session of Shopee Live Erigo with JKT48.

Attractive Discounts that Catch Attention

The tempting discounts of up to 80 percent that can be obtained during the live streaming also attract JKT48 and Erigo fans, as well as loyal Shopee users, to get various products offered, such as hoodies, shirts, and unique-style t-shirts.

Since joining Shopee in 2017, Erigo, as a local brand and the pride of the nation's children, has always participated in every Shopee's twin digit campaign. Erigo has also often become a favorite brand in various annual Shopee campaigns.

The year 2002 marked Erigo's entry into the global market through Shopee Export Program, where this brand expanded its reach in Malaysia, Singapore, the Philippines, and Thailand. Since starting to sell on Shopee, Erigo has experienced the support of Shopee, which is always innovating to maximize the potential of local sellers in developing their businesses.

For example, by presenting a series of attractive promotions, thematic campaigns, and interactive features like Shopee Live. With the popularity of live shopping as a tool for shopping for various needs, increasingly loved and desired by the community, Erigo is also more focused on developing its strategies in the realm of Shopee Live.

(kpl/wri)