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The phenomenon of exclusive content from celebrities has become a trend in the digital era, where many artists choose to share their personal lives, thoughts, or special works through paid platforms like YouTube Membership, Instagram Exclusive, or other dedicated applications.
This step not only serves as a way to get closer to loyal fans but also becomes a new source of income amid declining exposure in conventional media.
This exclusive content generally contains things that are not shared publicly, such as behind-the-scenes, personal stories, to direct interactions in various forms, which makes fans feel more intimate with their idols.Â
Here are the subscription rates for exclusive content from 9 local artists and celebrities. Assuming 1/4 of their followers subscribe to the exclusive content, then hundreds of millions can be earned per month. Disclaimer, prices may change at any time depending on the type of content offered and the policies of the artist's management.
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