Viral Prayer Song by Bilqis Ayu Ting Ting, Music Observers Suggest Immediate Official Release

Kapanlagi.com - A snippet of the song Ayu Ting Ting sung for Bilqis has recently been trending on social media. The touching song titled "Ya Allah Lindungi Bilqis" is known to be a prayer from Ayu for her beloved daughter, Bilqis Khumairah Razak.

The virality of this song has caught the public's attention and has been widely used by netizens as the background for parody videos. Many have also modified the song by replacing the name Bilqis with their own name, a friend’s name, or even a funny object.

Music observer Ryan Kampua, or more commonly known as Ncek Gaul, shared his views regarding the virality of the song.

Also follow other news on Liputan6.com.

1. A Simple Song But Full of Sincerity

Ncek Gaul/KapanLagi.com/Fikri Alfi Rosyadi

Ncek Gaul assesses that the main attraction of this song is not the grand arrangement or complex vocal techniques. According to him, this song actually has strength in its simplicity and the sincerity of the message conveyed by the singer. This is what makes the snippet of the song quickly spread and be accepted by various groups in the online world in a short time.

"Oh yes, the one with the lyrics 'Bilqis-Bilqis', right? So my response is, it's actually a very simple song. And the lyrics are full of emotion because there are prayers and hopes in it, right?" said Ncek Gaul when contacted by Kapanlagi.com on Thursday (18/12/2025).

2. The Mother's Prayer as a Strengthening Factor

Ayu and her child/instagram.com/ayutingting92

Furthermore, he analyzes why the public is so enthusiastic about using this song as background sound for their content. Ncek Gaul sees a strong emotional connection between the song's lyrics and the feelings of the listeners, especially for those who also experience the struggles of being a parent.

"Why do people end up liking it? From what I see, there is an emotional factor, yes, the prayers and hopes of a mother for the safety of her child, for the safety and health of her child, that’s what makes people feel so touched," said Ncek Gaul.

3. Anyone Can Easily Sing the Song

Ncek Gaul music observer/KapanLagi.com/Fikri Alfi Rosyadi

From a technical standpoint, this music observer mentioned that the song's melody structure is very ear-friendly and easy to follow. The uncomplicated notation actually provides space for netizens to create freely. This is proven by the many social media users who improvise lyrics while still using the same basic melody.

"It's really simple, there are no complicated elements. The melody is also something that seems spontaneous, so to speak. The notation is straightforward, the transitions don't have to be loud or anything, very simple. That's why anyone can replace it with their own lyrics, whatever lyrics they want," he explained.

4. The Role of Social Media in Making Things Go Viral

Ayu Ting Ting hugs Bilqis/instagram.com/ayutingting92

Ncek Gaul also does not deny that the role of distribution platforms like TikTok has become a crucial factor in the explosion of popularity of Ayu Ting Ting's prayer.

The short video algorithm is considered very effective for popularizing a work that has a short duration but is rich in meaning. In addition, Ayu Ting Ting's popularity as a public figure who is always in the spotlight further strengthens the snowball trend on the internet.

5. Ayu Ting Ting's Figure Rakes in Trending

Ayu and her only child/instagram.com/ayutingting92

"Why did it explode? I see this as the influence of social media platforms, especially TikTok. So because of that, the snowball effect, the domino effect appears," said Ncek.

"Songs like that come in through snippets of videos under 30 seconds. Plus, the one singing is also Ayu Ting Ting at the end, a figure who always draws attention on social media," he added.

6. Suggest to Release Officially

Ryan Kampua/KapanLagi.com/Fikri Alfi Rosyadi

On that occasion, Ncek Gaul suggested that this phenomenon be taken in a more professional direction in terms of industry or recorded and released. He emphasized the importance of metadata registration and official releases to ensure economic rights such as royalties for the creator.

"Yes, so that the metadata is written, ownership is clear. So if a complete song is made, it will ultimately generate income for the royalties. Just like Aldi Taher's songs, right? Light notation, emotional lyrics, enter social media, and it becomes popular," he concluded.

(kpl/far/fbi)