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Spoil Your Team's Appetite in Semarang, Radja Kelana Catering Offers Delicious and Economical Menu

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Spoil Your Team's Appetite in Semarang, Radja Kelana Catering Offers Delicious and Economical Menu Credit via Shutterstock.com

Kapanlagi.com - During the pandemic, activities that gather many people including weddings, celebrations, gatherings, and even meetings have to be canceled. But that doesn't mean that relationships with relatives or neighbors become strained. One solution is to send gifts as a sign of gratitude for special moments, such as tumpeng or boxed rice.

This opportunity was noticed by Asep Sahrudin, who started a home culinary business called Radja Kelana Catering. One of the sellers on ManisdanSedap.com located in Semarang, he revealed the ups and downs of developing the business that started on October 11, 2020.

A Name with a Prayer

Credit: Manis dan Sedap/Radja Kelana Catering

The choice of name for this home culinary business located in Kalicari Tengah, Semarang has its own meaning. "Radja Kelana is actually a prayer, so that the catering we run can travel anywhere," explained Asep.

Hoping that orders can continue to flow smoothly, the owner of Radja Kelana Catering focuses on providing feast menus according to the traditions embraced by the people of Semarang. Starting from packages for funeral ceremonies, weddings, selapanan (baby's first rice-eating ceremony), 7-month pregnancy celebration, to tumpeng.

Focus on Affordable Menus

Credit: Manis dan Sedap/Radja Kelana Catering

When asked by the ManisdanSedap.com team, Asep admitted that one of the challenges to be overcome in developing Radja Kelana Catering is the interest of the people of Semarang. "The interest of people looking for cheap food with good presentation and delicious taste," he explained briefly.

Focusing on these three important points, he is also faced with many competitors offering similar menus. To overcome this difficulty, Asep tries to always update on social media and constantly innovate to present new menus. One of them is an affordable package priced at Rp10,000 consisting of rice, grilled chicken, vegetables, and sambal which has become the best-selling menu.

Can Create Job Opportunities

Credit: Manis dan Sedap/Radja Kelana Catering

Although still relatively new, Radja Kelana Catering has successfully attracted many buyers who want to order daily catering, hajatan (celebration) rice boxes, tumpeng, and yellow rice at affordable prices. Prioritizing delicious, hygienic, and halal quality, Asep sets a minimum requirement of ordering 20 boxes for boxed rice, maximum order H-1, and can request a menu.

"The hope is that Radja Kelana Catering will grow bigger, hopefully it can create job opportunities for the surrounding residents," Asep hopes.To overcome marketing problems, he makes it easier for buyers to order through two telephone numbers, social media, and also ManisdanSedap.com.

Being part of KLY (KapanLagi Youniverse) as a Digital Media Network that also oversees Liputan6.com, Merdeka.com, KapanLagi.com, Dream.co.id, Brilio.id, Fimela.com, Bola.com, Bola.net, and Otosia.com, this platform makes it easier for culinary enthusiasts to find and order various pre-order culinary products from various regions.In addition, ManisdanSedap.com also helps UMKM owners by showcasing their products as a 'showcase', complete with a direct purchase button leading to the seller's WhatsApp number.

So, after clicking buy via WA, the buyer will interact with the seller and make separate transactions from the platform.Without any fees, it's time to register your home culinary business on ManisdanSedap.com!

Order Now at ManisdanSedap! (*Maretha Andriana)

(kly/tmi)

Disclaimer: This translation from Bahasa Indonesia to English has been generated by Artificial Intelligence.
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