Celebrity Activities
There are several artists appointed as government program ambassadors. These artists are considered capable of conveying the government's message widely and effectively, especially to the younger generation.
Starting from maritime issues, literacy, to the environment, here is a list of popular artists who have been appointed as ambassadors by the government.
Verrell was appointed as the Maritime Ambassador of the Indonesian Navy in 2025. He bridges communication between the Navy and the youth. This appointment is voluntary, without payment. Verrell refers to it as a moral responsibility, not just an honorary title.
Putri Ariani was appointed as the Intellectual Property Ambassador 2023 by the Ministry of Law and Human Rights and the Peace Ambassador of BNPT. As a young and accomplished singer, she carries messages of creativity, peace, and the spirit of the younger generation through these two strategic roles.
Lesti Kejora was appointed as the Millennial Farmer Ambassador by the Ministry of Agriculture. She is deemed capable of representing the youth in the agricultural sector. Her background as a farmer's daughter makes her considered close and relevant to this campaign.
Cinta Laura is trusted by the Ministry of PPPA as an Ambassador Against Violence against Women and Children. Her vocal and intelligent persona is considered suitable to voice this issue. She actively campaigns for equality and protection for vulnerable groups.
Maudy was appointed as the Ambassador Against Modern Slavery in 2017 by Paramadina University and GFN. She carries the message of raising awareness among the younger generation about the dangers of contemporary slavery practices. The appointment took place at the Vice President's Palace.
Tasya has been an Environmental Ambassador since 2005. She is known for consistently voicing the importance of preserving the environment. To this day, Tasya is still actively campaigning on this issue through social media and other public activities.
Najwa Shihab was appointed as the Ambassador of Reading Indonesia 2016–2020 by the National Library. She promotes a culture of literacy through various programs and media. Najwa is considered capable of inspiring many people to love reading.
Atta Halilintar was appointed as the Ambassador for National Defense by the Ministry of Defense in 2021. He represents the spirit of creative youth in the digital era. His presence is expected to encourage the younger generation to love the nation through their works and technology.
Agnez Mo was appointed as the Ambassador for National Defense due to her achievements on the international stage. She is considered to have brought Indonesia's name to the world stage. This appointment also serves as a form of appreciation for her contributions to the nation's image.
Nagita Slavina was somewhat controversial when she was chosen as the Ambassador for PON XX Papua 2021. Nevertheless, she continued to carry out her duties professionally. Her presence helped promote the spirit of national sports through the event.
Randy Martin was appointed as the Anti-Smoking Ambassador by the Ministry of Health in 2018. He was asked to campaign about the dangers of smoking to the younger generation. His youthful persona is considered effective in reaching that target.
Ayu Ting Ting was crowned as the Tax Ambassador for the City of Depok in 2016. The city government asked her to help with the tax awareness campaign. As a local public figure, she is expected to influence the residents directly.
Zaskia Gotik was appointed as the Pancasila Ambassador after attending a national talk show at the DPR/MPR in 2016. Although it was somewhat controversial, she then actively campaigned for the values of Pancasila to the wider community.
Dewi Perssik was appointed as the Transjakarta Order Ambassador following a violation of the busway lane. She was also appointed as the Traffic Safety Ambassador by the Metro Jaya Police Traffic Directorate. This role is carried out as a form of public education. Find various photos and interesting reviews of the entertainment world at kapanlagi.com. If not now, when, KapanLagi?
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