Kapanlagi.com - Switching from the entertainment world to the culinary business is often looked down upon, and that is also what actor Aris Kurniawan experienced. Widely known for his action roles in colossal soap operas, his decision to open a tofu meatball business was initially met with skepticism, even from his own family.
Aris Kurniawan does not deny that he has been in that position. He recounts how his close ones once underestimated his business choice, which they considered not on par with his profession as an artist.
"The family did ask at one point. 'Wait, you're selling tofu?'," said Aris Kurniawan during a conversation with Kapanlagi.com on Monday (4/8/2025).
In facing such views, this senior actor has a clever and philosophical answer. According to him, he deliberately does not create a product that is exactly the same as what is already on the market to avoid direct competition, but rather to provide a new option for consumers.
"You see, tofu depends on how we make it. There are regular ones, premium ones, and so on. If people sell the same thing, we might be competitors. But if we offer different options, variations, it won't make people feel challenged or anything like that," he said.
Aris Kurniawan © KapanLagi.com/Budy Santoso
The actor Aji Basa Pamungkas even analogizes his strategy in business with the roles that exist in the acting world. According to him, every product has its own segment and portion, just like the main roles and supporting roles in a film.
"It's the same as artistry, right? There are supporting roles, there are main supporting roles, there are main roles, right? What do we become? There aren't really any competitors. It's just the portion that we can take, the portion that Allah gives us the opportunity for," he explained.
He also responded to the mindset that considers selling tofu meatballs with a cart as a small business that is not promising. With the vision of an entrepreneur, Aris debunked that assumption with simple yet impactful business scale logic.
"So the thinking is that selling tofu with a cart is a small mindset. But if multiplied by a thousand carts, maybe one could retire from shooting," he said.
Aris Kurniawan © KapanLagi.com/Budy Santoso
Aris emphasized that his business is not just about 'selling ordinary tofu'. Innovation is the key for him to continue growing and offering something different from others, starting from product variants to premium quality.
"We also innovate in creating tofu variants. From the basic ones, regular, premium, super premium, to super duper premium," said Aris.
In the end, Aris proved that his business choice was the right step. Now, his 'Tahu Bakso Sang Pendekar' is not only loved by many people but also opens partnership opportunities for anyone who wants to dive into the culinary world.
"So for friends, don't think of one pack of meatball tofu as just a small profit. But what if the quota becomes ten thousand?" he concluded.
Read more news at Liputan6.com.
(kpl/far/phi)
Cobain For You Page (FYP) Yang kamu suka ada di sini,
lihat isinya
Experiencing ups and downs while starting a business is common, but what the colossal actor Aris Kurniawan faced while building his culinary business was truly beyond reason.
Looking much slimmer, this famous presenter has managed to shed 12 kilograms. Upon investigation, this drastic change was triggered by a 'warning' from a health perspective.
Aris recounts the beginning of his journey in the culinary world. The man from Pati, Central Java admits that it all started from his hobby of enjoying tahu bakso.
KapanLagi.com had the opportunity to visit Aris Kurniawan's house and take pictures of his residence. Let's take a look at the photos!
For Sahrul Gunawan, the identity as both an artist and a politician is not a contradiction. He believes his artistic background is actually an asset in serving the community.
Keisya Levronka reveals the moral message behind the character she portrays in the film PAMALI: TUMBAL. Here are the details.
Serafesya releases a new single. Here are the details.
Inda Putri Manurung, the prosecutor who had a verbal clash with Nikita Mirzani, has become a hot topic of discussion. Here’s the full story.
Devlora releases their latest single. Here are the details.
DJ Panda was reported to have gone to the hospital to visit Erika Carlina but was rejected. Here are the details.
Venna Melinda revealed the main criteria for future sons-in-law for Verrell Bramasta and Athalla Naufal. She does not set physical appearance as a criterion, but prioritizes shared faith and partners who can be prayer companions for her children.
Sahrul Gunawan's comeback through 'Perihal Baik' is inseparable from the support of his children. His three children are the main motivation behind their father's return to music.
Follow
Rekomendasi