The Excitement of the 17th Ceremony by.U Together with Content Creators, There Are Fantastic Prizes!

Kapanlagi.com - The moment of the 80th Anniversary of the Republic of Indonesia this year feels even more festive. Since early August, the spirit of the 17th of August has started to be felt in various corners of the city, the red and white flags are flying, the gates are decorated, and the people's competitions have begun. However, there is one celebration that has a different vibe. This time, a number of well-known content creators gathered, not only to participate in the flag ceremony but also to have fun together in a series of competitions with prizes that will make your eyes widen!

This celebration successfully combines the solemnity of the ceremony with the lively atmosphere of a Gen Z-style festival. Starting from a lineup of familiar faces on social media, unique competitions, to fantastic prizes such as an exclusive trip to Banda Neira and cash prizes worth millions of rupiah. All of this can be experienced in a moment titled Pesta Merdeka Segitunya presented by by.U!

In celebration of Indonesia's 80th Independence Day, by.U presents Pesta Merdeka Segitunya, a colorful 17th of August festival version for Gen Z. Carrying the campaign theme 'Pesta Merdeka Segitunya – United We Celebrate, Together We Are Free', this event is designed to provide a space for free expression, unite communities, and revive the spirit of independence through various exciting activities.

by.U collaborates with many communities and content creators/influencers to invite young people from various regions to join in this celebration. Thousands of young people are interested in participating in this event, which is proof that the spirit of by.U in celebrating independence in a different and creative way truly resonates with today's youth.

All of this is woven into a moment filled with laughter, joy, and pride as part of the Indonesian nation.

1. The Excitement of the Ceremony with Content Creators

Kak Kev, Sintya Marisca, and Bachrul Alam became the ceremony officers. (c) Special

The 17th ceremony is not ordinary this year, as a series of content creators gathered at Blok S Field, South Jakarta, on August 17, 2025, at 07:30 WIB. This ceremony is considered special, attended by Windah Basudara, Bachrul Alam, Kak Kev, Zee Asadel, and Sintya Marisca, with full support from the Paskibra PPI East Jakarta, SDG Choir, and Jakarta Music Marching Band.

The enthusiasm of the community is very high, evidenced by thousands of people registering. From there, 800 participants managed to qualify to join the exciting Fishing Competition, Kite Competition, and MerdekaRide. Not only that, 500 participants were also selected to attend the independence ceremony.

A special performance by Jebung after the ceremony successfully captured attention and added to the spirit of togetherness. The red and white flag waved proudly under the morning sky, symbolizing that the spirit of independence can be celebrated in a fun yet solemn way.

2. 17th of August Competition with Super Attractive Prizes

The excitement of the 17th of August competition at the Pesta Merdeka Segitunya by.U. (c) Special

After the ceremony, the atmosphere immediately turned lively and full of laughter. The 17th competition began with an exciting collaboration with Motion Ime, followed by a Kite Competition and a Motorcycle Decoration Competition. Here, it’s not just an ordinary kite-flying contest; participants can showcase their creativity to compete for spectacular prizes, including a trip to Banda Neira with Sintya Marisca and cash prizes of tens of millions of rupiah.

In the motorcycle decoration area, participants compete to present the most creative decorations, ranging from independence themes to eye-catching eccentric styles. All participants looked enthusiastic, especially since this competition is not just about winning, but also about how they can express themselves through unique creations.

If the Independence Party event is already relatable to Gen Z & Alpha, just imagine how the product is! by.U is here to accompany all digital needs: from non-stop scrolling on social media, uploading cool content, to watching favorite series. With the support of the No. 1 Telkomsel signal, by.U offers complete freedom to choose and manage internet packages according to needs and lifestyle, from data quota, validity period, to additional entertainment, all can be managed directly through the app.

Don’t just know the story, dive into the excitement of the Independence Party! Head over to Instagram @byu.id and get ready to be inspired by the vibes of freedom of expression that are so relatable to Gen Z & Alpha.

(kpl/wri)