Want to Continue Creating and Growing, Band Lyla Does This

Kapanlagi.com - The name of the band Lyla is unquestionably of high quality. Despite having to go through personnel changes, the owner of the album Yang Tak Terlupkan (Unforgettable) still exists in the Indonesian music industry.

Now, Lyla is led by Ario (vocals), Fare (guitar), Dharma (keyboard), Dennis (bass), and Difin Aris (drums). With the current formation, Lyla still holds hope and big dreams to continue shining and growing to become the best band in Indonesia.

It's not just about creating works, the growth of a band cannot be separated from the management behind them. Lyla has decided to join J83 Entertainment management. The hope is clear, Lyla does not want to stop at this point alone, but wants to continue developing in all aspects.

"Hopefully, J83 Entertainment can become one of the good management examples that can be a role model for management in Indonesia, especially in the music field, and I hope we can grow and develop together," said Fare when met in the Kemang area, South Jakarta recently.

1. Seeing the Seriousness

Band Lyla Wants to Keep Creating and Growing (Credit: Special)

Furthermore, Fare tells the story of how Lyla became interested in joining J83 Entertainment. According to Fare, since the beginning of their meeting and conversation, Lyla and her friends have seen the seriousness of the vision and mission of this management.

"The first time I talked to the J83 Entertainment team, I assessed that this management has a huge spirit and mission to develop, this is Lyla's main consideration for joining," Fare continued.

As proof of their seriousness, besides actively promoting on social media, J83 Entertainment will also regularly carry out offline promotional activities, one of which is holding Showcases or Live performances.

On February 23, 2024, they collaborated with a coffee shop that provides entertainment in the form of live music, namely Bajawa Kemang, to introduce some of their Line Artists such as Lyla, Kidnep Flanella, The Brokers (Rock Vocalist Project; Candil ex Serious, Axl Drive, Richie and Zian ex Zigaz), Skedar Musik, and also DJ Dwikids.

2. Thorough Preparation

"Developing a business in the entertainment world cannot be taken lightly, it requires thorough preparation to run it. We also need to determine the market when developing a business in the entertainment world, considering the wide range of customers in the entertainment industry. Therefore, as players in the Indonesian entertainment business, we want to grow by always seeking different concepts for the artists we nurture. Our goal, of course, is to be known as an artist management that is always evolving, not only on a national scale but also on an international scale," said Andhi Iswahyudi, Director of PT. Jabriks Delapan Tiga Entertainment.

In addition to artist management, J83 Entertainment itself is a company engaged in event management and event promotion. Established on September 22, 2022, in Malang, East Java, J83 Entertainment has now opened its new office in Jakarta and expanded its business by collaborating with several national talents/artists/musicians for development. Furthermore, J83 Entertainment also exists as an Event Development, Music Publisher, and Aggregator related to Digital Music Platform (DMP).

(kpl/pur/tdr)