Sah Jadi Top Streamer di Shopee Live, Nikita Mirzani Breaks Record with 90 Times Increase in Orders

Kapanlagi.com - Indonesians are certainly no strangers to Nikita Mirzani. This celebrity often captures public attention through various issues about her personal life. Despite often causing pros and cons, this person also often achieves achievements. One of them is in the business field, where Nikita is very skilled in running her various businesses.

Recently, Nikita once again made netizens go wild. Not because of sensation, but because of her breakthrough in business. The celebrity who is familiarly called 'Nyai' achieved a new milestone on August 25th, as she successfully broke the record of orders with a 90 times increase during live streaming on Shopee Live! So proud of Nyai!

Posting a Grateful Video on Social Media

This excitement can be seen from Nikita Mirzani's video post on her personal social media account, @nikitamirzanimawardi_172 on August 26th. In the video, Nikita expressed her gratitude for the support of fans and Shopee users while saying, "Wowwww! Amazing Shopee Live! My total order live streaming increased by 90 times today on Shopee Live!!! Thank you, Shopee friends! Thank you, you guys are AWESOME. Shopee Live is really great, it's the cheapest only on Shopee!! SHOPEE THE BEST IS THE BEST!"

The name Nikita Mirzani cannot be separated from the various ups and downs of her life story and the issues surrounding her that are widely discussed in the online world. Nikita often receives both positive and negative comments from netizens that can be found on her social media. However, Nikita's achievement with Shopee Live this time has received a flood of praise and appreciation, both from fans and the public as well as fellow artists.

How could netizens not be excited? Less than a month after announcing her participation and enlivening Shopee Live, Nikita has successfully earned an extraordinary income, not inferior to her fellow colleagues. Her perseverance as a top streamer and business owner in maximizing Shopee Live is commendable.

Not only selling randomly, it turns out Nikita is able to see opportunities to market products in an interesting way and gain great profits. Even through Shopee Live, she can sell in her own style. Her outspoken and sensational way of speaking, as well as surprising spontaneous statements, add to the liveliness of her live sessions.

Causing a Stir with a Challenge to Netizens

Previously, Nikita Mirzani also made a viral post on her social media through a video captioned, "Don't just talk. Are you brave enough?", while challenging netizens with a serious tone. He is brave and often challenges and exposes gossip and celebrity scandals, which certainly raises the question of why Nikita wants to fight against netizens this time.

But it turns out, Nikita continues that she wants to challenge people to be brave and transparent, and witness herself giving massive discounts for all Nikita Mirzani Beauty products in the Shopee Live session. Nikita, together with Shopee, has brought the best and cheapest promotions where shopping in Shopee Live, All 50% Discount. Users can find a variety of complete and affordable favorite products starting at 8 PM every day.

Nikita's decision to choose Shopee Live turns out to be a very appropriate step, resulting in sweet results. Of course, this Shopee Live feature has become a hot topic in society, because a series of artists have flocked to switch their streaming stalls to Shopee Live, including in the current Shopee 9.9 Super Shopping Day campaign.

Through research from Populix titled Understanding Live Streaming Shopping Ecosystem in Indonesia, in line with live streaming platform usage data, Shopee shows the highest market share in terms of the number and value of transactions. In terms of the share of order indicator, where Shopee successfully recorded the highest market share of transactions (56%) in the last 6 months, far surpassing TikTok Live with a percentage of 30%. Meanwhile, in terms of the share of revenue indicator, Shopee ranks first in recording the largest market share of transaction value, which is 54%, far above TikTok Live (31%).

This is in line with the distribution of Indonesian people's preferences when shopping through live streaming features, where one of them is looking for Live Shopping with the most attractive offers. The majority of shopping characteristics and styles still refer to searching for promotions or attractive offers. The most attractive promotions according to the public are free shipping (91%), discounts (87%), cashback (65%), shopping vouchers (47%), special bundles (34%), and exclusive product launches (20%).

As for the distribution of preferences for attractive offers for each player, they are as follows:

From the above research data, it can be concluded that Shopee Live is the live streaming feature with the cheapest price, the most promotions and free shipping, and the live streaming feature that offers the largest discounts and cashbacks.

The success achieved by Nikita Mirzani and her beauty brand on Shopee Live is clearly not without reason. The strong support from Shopee Live compared to its competitors is the reason for the success of this figure. Moreover, Shopee Live has an accurate feature that is utilized as a new source of income for celebrities and the general public.

Can you guess if there are other figures who have broken Nikita Mirzani's record? Can you guess who will be the next champion of Shopee Live? Keep waiting and make sure you don't miss out on the 50% discount promotion on Shopee Live while watching the excitement from live sessions with your favorite artists!

(kpl/wri)